It’s the final day of the Prime Day sales event, so if you are still hunting for a bargain, today is the last day you can do so as deals end at midnight on July 12th.
Prime Day is for Prime members and offers them a chance to find massive savings on all kinds of products. If you’re after a new TV, we’ve compiled the best deals we’ve seen so far.
If you’re not a Prime Member you’ll need to sign up for a free trial or membership to take advantage of all the deals on offer. New members – and those without an active account for the last 12 months – can sign up right now with a 30-day free trial.
Once you’ve done that, come take a look at the best 4K TV deals we’ve found as part of the event. Be sure to take a look at our Prime Day Live Blog, as we’ll be sharing every tech deal Amazon has to offer.
Best Prime Day TV Deals At A Glance:
- Panasonic LZ800: Was £934, now £789
- Amazon Fire TV 2-series: Was £249.99, now £149.99
- Panasonic TX-32MS480B: Was £289, now £209
- Amazon Fire TV 4-series: Was £499, now £299
- TCL 65P639K: Was £499, now £399
- Hisense 55E77KQTUK: Was £699, now £429
- Toshiba QF5D QLED TV: Was £399, now £349
- Samsung The Frame (2023): Save £320! Now £779
Panasonic LZ800
Big into gaming? Panasonic’s LZ800 is built to provide a high-end gaming experience (among other things), and it’s had a discount for Prime Day that brings it down to £789. That’s cheaper than the LG C2 OLED.
This 48-inch OLED is a great size for bedroom gaming or watching films and TV. It supports 4K/120Hz, VRR, and AMD FreeSync for gaming, as well as Dolby Vision and Dolby Atmos for a premium home cinema experience.
This Panasonic gaming OLED TV is cheaper than the LG C2
Panasonic’s LZ800 is a direct rival to the LG C2 OLED, and it’s available for much less in this Prime Day deal
- Amazon UK
- Now £789
Amazon Fire TV 2-series
Amazon’s Prime Day deals brings this 32-inch Fire TV 2-series to a low, low price. This screen has had a reduction of £100 on its asking price, bringing it doesn’t from £249.99 to £149.99.
The Fire TV-series is Amazon’s budget range for its own brand TVs. It’s tailored made for those looking for a smart TV at size that won’t take up much space in your living room (or bedroom, or wherever you place it).
The 32-inch Fire TV is ridiculously cheap for Prime Day
Amazon’s own brand Fire TV 2-series has had a massive discount, falling from £249.99 to £149.99
- Amazon UK
- Save £100
Panasonic TX-32MS480B
Here’s another 32-inch TV to look at this Prime Day. This brand new model from Panasonic is now even more affordable, reduced from £289 to £209, the lowest price it’s been at.
With Android TV support, there’s Chromecast streaming, ‘Hey Google’ voice control and a wealth of entertainment apps such as Netflix, iPlayer and Disney+, along with HDR support in HDR10 and HLG (for iPlayer and Sky broadcasts).
This brand new 32-inch TV from Panasonic is the cheapest it’s ever been
This brand new 32-inch TV from Panasonic is now even more affordable, reduced from £289 to £209
- Amazon UK
- Now £209
Amazon Fire TV 4-series
Here’s a big discount on the RRP for the 50-inch Fire TV 4-Series, with Amazon lopping 40% off to its current price of £299, down from the original asking price of £499.
The Fire TV 4-series supports 4K Ultra HD resolution, with HDR10 and HLG support. With integration into the Fire TV OS, there’s a huge library of apps to use and subscribe, including big names such as Disney+, Netflix, iPlayer, Apple TV+ and of course, Prime Video.
This 50-inch Amazon Fire TV just hit a bargain price
Amazon’s 50-inch Fire TV 4-series has dropped in price ahead of Prime Day from £499 to £299
- Amazon UK
- Save £200
- Now £299
TCL 65P639K
A big discount on a big TV, with this 65-inch TCL LCD now available for just £399 on Prime Day. This one of the cheapest prices we’ve seen this TV fall to in the sales.
The 65P639K supports HDR10, Google Assistant and Amazon Alexa control, Freeview Play, and comes with the Android TV smart interface that has a massive library of entertainment apps to delve into.
This 65-inch TCL TV is just £399 on Prime Day
In terms of price per inch, this TCL Prime Day deal has to be up there with the best, with this 65-inch screen discounted to £399
- Amazon UK
- Now £399
Hisense 55E77KQTUK
This brand new QLED from Hisense has had a mighty discount in the Prime Day deals, dropping from £699 to £429.
With a Quantum Dot to produce a wider and more accurate range of colours, this Hisense QLED also features support for Dolby Vision HDR and VRR for gamers.
This Hisense QLED TV just received a massive reduction on Prime Day
You can get the brand new Hisense 55E77KQTUK for £429 in the Prime Day sales
- Amazon UK
- Now £429
Toshiba QF5D QLED TV
This is one of the cheapest QLED TVs we’ve seen on sale. As part of the Prime Day sales, Amazon has reduced the Toshiba QF5D by £50 to bring it down to £349.
Toshiba’s 50-inch model looks to offer a wider and more accurate range of colours than a standard LCD screen. And as this is a Fire TV, you get the smarts that come with the platform along with that big library of video streaming apps that includes the likes of Disney+, Netflix and the UK catch-up apps. You also get Bluetooth and AirPlay 2 connectivity to stream/cast to the TV.
This 50-inch Toshiba QLED has dropped down to just £349
This is one of the cheapest QLED TVs we’ve seen on sale. As part of the Prime Day sales, Amazon has reduced the Toshiba QF5D by £50 to bring it down to £349.
- Amazon UK
- Now £349
Samsung The Frame (2023)
As part of Amazon’s Prime Day sale event, you can get the stylish, art-focused Samsung The Frame TV for £779, a saving of £320 on the asking price.
The Frame is perfectly suited for art lovers, as when not in use it can transform into a piece of wall art to rival the Louvre with a selection of pictures available to buy. And when you’re using it for watching the TV, this 43-inch model is stocked with lots of entertainment features as well as a QLED screen to help improve picture quality.
Save over £300 on Samsung’s stylish Frame TV
As part of Amazon’s Prime Day sale event, you can get the stylish, art-focused Samsung The Frame TV for £779
- Amazon UK
- Save £320
- Now £779
Samsung CU7100 Crystal UHD TV
A small saving on a massive TV, this 70-inch behemoth from Samsung is available for £649 as part of the two-day Prime Day event.
The CU7100 is the entry-level model in Samsung’s Crystal UHD range that boasts HDR support, and with its Game Mode hub, there’s compatibility with the likes of Xbox Game Pass cloud gaming.
Get this massive 70-inch Samsung TV screen for £649
A small saving on a massive TV, this 70-inch behemoth from Samsung is available for £649
- Amazon UK
- Now £649
Today’s Best Prime Day deals:
- iPhone 14 Pro – was £1099, now £969
- XGIMI Elfin – was £559, now £447
- Dead Space Remake for PS5 – was £69.99, now £36.97
- Pixel Watch – was £379, now £255
- 50-inch Amazon Fire TV – was £499.99, now £299.99
- Echo Pop – was £44.99, now £17.99
- Ninja Foodi Max air fryer – was £269.99, now £169.99
- Razer Blade 14 – was £2199.99, now £1349
- Apple AirPods Pro 2 – was £249, now £209
- Apple MacBook Air M1 – was £999, now £779
- Xbox Series S – was £209.99, now £149.99
- Amazon Fire TV Stick Max 4K – was 64.99, now £37.99
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Editorial independence
Editorial independence means being able to give an unbiased verdict about a product or company, with the avoidance of conflicts of interest. To ensure this is possible, every member of the editorial staff follows a clear code of conduct.
Professional conduct
We also expect our journalists to follow clear ethical standards in their work. Our staff members must strive for honesty and accuracy in everything they do. We follow the IPSO Editors’ code of practice to underpin these standards.