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Trusted Reviews Awards 2021: Google Assistant wins Digital Assistant of the Year

Google Assistant has been crowned Digital Assistant of the Year at the Trusted Reviews Awards 2021.

Up against tough competition, Google Assistant managed to beat Amazon Alexa and Apple Siri to claim the top prize.

This award was voted for purely by Trusted Reviews’ readers through both site and social channels. This is just one of a number of reader-voted awards this year.

Google Assistant picked up 51.95% of the vote, putting it out ahead. Powering everything from Android phones to smart displays, such as the Nest Hub, the Google Assistant is present in many aspects of our lives.

Every year, the Trusted Reviews awards are a celebration of the best products and services. The awards are split evenly into Editor’s Choice and Reader Voted categories.

Reader Voted awards are picked entirely by our readers, with voting taking place across social channels and via polls on our site.

Our Editor’s Choice winners are voted for by our team of experts: those that know the products the best. These awards are decided on a variety of factors, including price, features and real-world experience of using the products.

We’ve unveiled our awards over the week, with a fresh batch of winners being released each day. You can see the other awards below. Other winners in the home section include the Dyson V15 Detect picking up the Best Vacuum Cleaner trophy and Samsung being voted as Smart Home Brand of the Year.

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Founded in 2004, Trusted Reviews exists to give our readers thorough, unbiased and independent advice on what to buy.

Today, we have millions of users a month from around the world, and assess more than 1,000 products a year.

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Editorial independence means being able to give an unbiased verdict about a product or company, with the avoidance of conflicts of interest. To ensure this is possible, every member of the editorial staff follows a clear code of conduct.

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We also expect our journalists to follow clear ethical standards in their work. Our staff members must strive for honesty and accuracy in everything they do. We follow the IPSO Editors’ code of practice to underpin these standards.