An internal Apple presentation has emerged, suggesting the iPhone 6 could be larger and cheaper than its predecessor, the iPhone 5S.
Having surfaced as part of the Cupertino-based company’s continuing legal battles with bitter rival Samsung; the internal Apple document has shown that the iPad Air and iPad mini maker has been looking at areas of the smartphone market where it has fallen behind the competition.
Apple’s findings have shown that the company is to put more focus onto smartphones with screen sizes larger than 4-inches – the current size of the 5S and iPhone 5C – as well as handsets which line up under $300 (£180).
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Showing that smartphone sales grew by 228 million units between 2011 and 2012, Apple’s research has forced the manufacturer into the realisation in that the market has grown around the iPhone and a number of new directions.
With a raft of iPhone 6 rumours having emerged in recent weeks and months, the newly surfaced internal document has added serious backing to the repeated claims that Apple’s next-generation smartphone will be significantly larger than past offerings.
In a bid to better compete with the likes of the 5.1-inch Samsung Galaxy S5 and 5-inch HTC One M8, the iPhone 6 has been rumoured to run everything from a 4.7-inch to a 5.5-inch panel.
On a pricing front, last year’s iPhone 5C, a plastic bodied device which lined up from £469, £80 cheaper than metal hewn iPhone 5S, has failed to generate much consumer interest. As such, an even cheaper entry point into the iOS ecosystem looks likely.
Read More: iPhone 5S vs Samsung Galaxy S5
Via: BusinessInsider
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Editorial independence means being able to give an unbiased verdict about a product or company, with the avoidance of conflicts of interest. To ensure this is possible, every member of the editorial staff follows a clear code of conduct.
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We also expect our journalists to follow clear ethical standards in their work. Our staff members must strive for honesty and accuracy in everything they do. We follow the IPSO Editors’ code of practice to underpin these standards.
