Samsung Galaxy S6 sales have seen the Korean manufacturer return to its successful ways, with 6 million units having been shifted during the phone’s opening month on sale.
After a year of declining sales, new figures - collated by research firm counterpoint – have revealed that more than 6 million S6 and Galaxy S6 Edge devices were sold globally in April.
Given that the phone launched across just 20 countries on April 10, this is a hugely impressive figure.
Sadly for Samsung, though, these strong numbers were unable to prevent Apple and the iPhone 6 from retaining the mantle of the world’s most popular smartphone.
They are, however, a marked increase on the opening month sales of last year’s Samsung Galaxy S5 – a phone that debuted in some 125 markets from day one.
“Considering that fewer countries were in the initial product release, it has had a slower roll-out and lower marketing budget than the Galaxy S5, the Galaxy S6 series can be considered to be performing better than the Galaxy S5,” Tom Kang, Counterpoint’s Research Director said.
Fellow Research Director Peter Richardson has even suggested the continually strong performances of the S6 and declining iPhone 6 interest could see Sammy overtake its bitter rival in the near future.
“The Samsung Galaxy S6 series has a chance to become the top selling smartphone overtaking Apple’s iPhone 6 series,” Richardson predicted.
He added: “We believe Galaxy S6 is on its way to achieve 50 million unit sales by the end of this year.”
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The Galaxy S6 family accounted for 21 per cent of all handsets shifted by Samsung during April.
During its launch month, the S5 was responsible for ‘just’ 16 per cent of all Samsung smartphone sales.