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UK heatwave sees demand for Dyson fans soar 17,000%

Luke Johnson by

Dyson Cooling Station
Dyson Cooling Station

As the UK heatwave continues, Dyson has revealed that interest in its range of Air Multiplier fans has risen a staggering 17,000 per cent.

With weekly sales of the futuristic looking fans jumping 17,000 per cent year-on-year thanks to the unseasonable high and prolonged temperatures in the UK, the vacuum cleaner turn fan specialist has revealed that it is now facing stock limitations.

“Dyson’s fans are now pretty much sold out across the country,” an official spokesperson for the company told TrustedReviews. “Air Multiplier technology is engineered to cool. With the UK’s first heatwave since 2006 we are experiencing record demand for our technology.”

They added: “Last week we saw a 17,000 per cent increase in sales compared to the same week last year. The heatwave has created a kind of snowball effect. Keeping up with this demand is proving tough as stocks are running low. All the major retailers have shortages – John Lewis, Argos, Curry’s. And we have limited supply on Dyson.co.uk. The best place to get them still is Curry’s.”

Discussing the unexpected rise in demand, the company representative stated: “We’ve really never seen anything like it. We’ve even set up a cooling station down at London Waterloo to save commuters from the blistering heat.

“Trains have been up the creak due to the heat. It’s hotter than Bali on the Central Line! London’s commuters have been trying to escape the heat in all sorts of ways.”

Despite having added the Dyson AM02 Mini Tower Fan to its Air Multiplier ranks in recent weeks, the company has suggested that although temperatures have been pushing 30-degrees-centigrade, it is its fan turn heater, the AM05 Dyson Hot plus Cool which is driving demand. “The AM05 has driven sales as Brits hedge their bets in anticipation for a no-doubt cold winter,” the spokesperson told us.

Read More: Dyson AM01 Air Multiplier review

Go to comments


July 22, 2013, 12:15 pm

I can believe this. For the past few days I've been looking for a small desktop fan to keep me cool, and most places have sold out, so I don't think the sales surge is just limited to Dyson fans. However, they probably are the coolest (no pun intended) fans out there.


July 22, 2013, 12:52 pm

So 1 person bought a dyson fan the week before, now all fans are selling out and 17000 people bought a dyson fan. Sounds great when you put it as 17000% though.

Probably the last fans to sell out considering their price! Would still like to try one though, see what they are like for myself.


July 22, 2013, 4:58 pm

17000% increase on one sale would be 170 sales, to give a total of 171 sales. 17000% is meaningless - nobody understands it.


July 23, 2013, 6:19 am

I guess the same would be true of fan sales generally. Why do you give prominence to one particular manufacturer?


July 23, 2013, 12:43 pm

Ha...opps! Shocking (basic!) maths on my part.


July 25, 2013, 5:46 pm

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July 29, 2013, 12:17 pm

Probably because this particular manufacturer probably only sold ten of these things before the heatwave.. :-)

Andy Mitchell

July 29, 2013, 8:02 pm

LOL. That would be because there are NO other fans in stock anywhere and Dyson fans are a last resort! I'd rather cook than pay their ridiculous prices. Thankfully I had the common sense to buy my fans in the winter.

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