The new Carphone Warehouse iD network has launched, with the retailer-turn-service provider introducing its first wave of price plans.
Built around Three’s network infrastructure, the iD network is looking to bring “the best value 4G plans on the market” with monthly tariffs starting from just £7.50.
“iD gives increased flexibility and value to customers who are getting increasingly frustrated with the ‘one size fits all’ approach,” said Carphone Warehouse CEO, Graham Stapleton.
“Launching with a range of plans – including 12 and 24 month contracts alongside 30 day options – means we can offer solutions based on how consumers actually use their mobile phone.”
Kicking things off, the entry-level Nokia Lumia 635 is one of two launch devices for iD, setting wannabe owners back £7.50 per month when tied to a 24 month contract.
This minimalist monthly outlay sees the handset bundled with 150 inclusive minutes, 5,000 texts and a wee 250MB 4G data allowance.
For those after a little more, the Samsung Galaxy A3 has been tied to a £19.50 per month, 1 year deal alongside 300 minutes, 5,000 texts and 1GB of inclusive data.
You don’t have to lock yourself to a handset deal either. If you’re after a SIM-only plan, 30-day rolling contracts are available from £7.50 per month with 2,000 minutes and 5,000 texts as standard.
Although the company has announced a number of day one iD tariffs Stapleton has promised there is more to come from the Tesco Mobile rival.
“The plans available at launch are just the tip of the iceberg regarding what our new network can offer,” he said. “We are listening to our customers’ thoughts and needs and will be using this insight to help develop and evolve iD over the coming months.”
As well as inclusive minutes and messages, iD users will benefit from free roaming options in a massive 22 countries, including 20 in Europe.
The list of nations covered by the free-to-roam offering includes France, Germany, Spain and the USA.