Hisense takes on the big boys with first UHD Premium H10 TV
Hisense has been churning out some very impressive affordable 4K TVs of late, and now those of you in the US can look forward to the company’s first foray into UHD Premium.
The new H10 comes Ultra HD Premium-certified, which means it has the optimum specs to produce the best possible HDR image, as determined by a group of industry professionals.
HDR (High Dynamic Range) is shorthand for a series of specifications that allow the TV to produce more natural colours, brighter whites, and preserve more detail in an image.
It seems the ‘ULED’ H10, despite being an LCD set, has passed the test for true HDR then, taking advantage of full array local dimming in 320 zones and quantum dot filters to increase the colour gamut (a requirement for HDR).
Related: What is UHD Premium?
The Hisense H8
The H10 will come in a curved 65-inch model, and a flat 70-inch model which will be available in the US in early 2017 for $3,500.
TrustedReviews‘ Home Technology Editor, Ced Yuen, said: “Hisense has proved recently that it can put out very good TVs at reasonable prices – just look at the Hisense H65M7000. That’s not UHD Premium though, so it will be fascinating to see them go toe-to-toe with flagship models from Panasonic, Samsung, Sony and LG. It’s a risky move, though – Hisense is an emerging brand and it’s dangerous to take on more experience brands at that end of the market.”
On top of the H10, the company introduced new additions to the H9 and H8 line, the latter of which will be expanded with four 65-86-inch TVs.
First up, the new 65-inch H9, also LCD ‘ULED’, does not come with the UHD Premium certification but supports the HDR10 format, according to Hisense.
Related: What is HDR?
And when it comes to the H8 line, Hisense has added four new sizes to its best-selling line-up, with 60, 65, 75 and 86-inch models on the way – all of which support HDR10.
While the 60 and 65-inch models use edge-lit LCD, the 75 and 86-inch models use direct LED, which allows for local dimming whereby the TV will dim certain parts of the screen in order to make blacks appear darker, and increase the light in other areas to make whites appear brighter.
The 65-inch H9 will retail for $1,700 in early 2017, while the 65 and 70-inch H8 will be available in December for $999.99 and $2,499.99 respectively.
The $3,000 75-inch H8 model and the $6,000 86-inch H8 model will be available in early 2017. Hisense has not announced whether the sets will make it to the UK yet, but stay tuned for more in the near future.
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Let us know if you want to see the H10 come to the UK in the comments.