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Apple tipped to ramp up Apple Watch production to meet demand

Apple looks set to ramp up Apple Watch production in the coming weeks, at least according to analysts.

The Cupertino-based company is currently struggling to meet Apple Watch demand, with the shipping estimate for some models listed as far off as July.

Piper Jaffray analyst Gene Munster said: “Overall we view the trends over the weekend as an indication of solid demand paired with very limited supply, with supply being the most significant limiting factor.”

Munster went on to claim that Apple will ‘ramp up production’ between mid-May and June, as reported by Reuters.

Despite stock restrictions, analysts claim Apple will sell between 2.3 million and 4 million watches in the quarter ending June 30.

Considering we previously heard rumours that Apple’s initial run would see 3 million Watches produced, it’s no surprise the company is facing difficulty meeting demand.

It’s also worth mentioning that previous rumours pointed to Apple’s supply chain struggling with low yield rates.

Defects were reportedly occurring in over 70 per cent of Apple Watch units, which would certainly have hindered the company’s rollout plans.

Related: Apple Watch vs Android Wear

Apple made its fledgling wearable available for pre-order just last week, with the first units expected to begin shipping on April 24.

It’s already clear that the Apple Watch is a major success however, as the rumoured sales so far eclipse Android Wear sales.

According to data from Canalys, the total number of Android Wear devices shipping in 2014 numbered just 720,000. Almost 1 million Apple Watch units were reportedly sold on day one in the US alone.

Do lengthy waiting times put you off buying the Apple Watch? Let us know in the comments.

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