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Prime Big Deal Days: Last chance to sign up to Prime before Amazon’s shopping event

Ahead of Amazon’s annual autumnal sale, Prime Big Deal Days, kicking off tomorrow (8th October), we’ve put together everything you need to know about the two-day event.

Sandwiched between Prime Day and Black Friday, Big Deal Days offers Amazon Prime members another chance to nab a bargain from big brands such as Logitech, Bosch, Shark and Tefal. 

Keep reading to find out everything you need to know about 2024’s Prime Big Deal Days event. 

What is Prime Big Deal Days? 

Prime Big Deal Days is Amazon’s annual October sale and the retailer’s third major sales event alongside Prime Day and Black Friday. 

“There has never been a better time to be a Prime member, and Prime Big Deal Days will offer a wide selection of deals across some of our most popular items”, said Amazon’s UK Country Manager, John Boumphrey. 

“Customers will be able to get great deals from both big brands and small businesses, and for the first time they can get extra shopping advice from Rufus – our new AI-powered shopping assistant that we launched in the UK this month”.

Rufus can respond to user questions as they shop, compare products and make recommendations based on prompts.

When is Prime Big Deal Days? 

Prime Big Deal Days begins tomorrow, Tuesday 8th October in Australia, Austria, Belgium, Brazil, Canada, France, Germany, Italy, Luxembourg, the Netherlands, Poland, Portugal, Singapore, Spain, Sweden, the UK, the US and Turkey. 

The event will last from 12:01 am on Tuesday until 23:59 on Wednesday 9th October. 

For Prime members in Japan, the sale will take place later in October.

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How is it different from Prime Day? 

The main difference between Prime Day and Prime Big Deal Days is when the events take place. 

Prime Day is a summer sale, typically taking place over two days in July, though it was pushed back to October as a one-off move in 2020. The sale has occurred annually since 2015. 

Prime Big Deal Days, on the other hand, is an autumnal sale that first kicked off in October 2023 and has now been confirmed for 2024. 

When should I sign up for Amazon Prime? 

In order to take advantage of the Prime Big Deal Days bargains, you will need to be an Amazon Prime member. 

If you haven’t been a Prime member in the last 12 months then we’d recommend making the most of a free trial and signing up now ahead of the event tomorrow

The benefit of signing up to a free trial today means you can access all of the Big Deal Days savings over the next two days. Not only that but as the trial lasts for 30 days, you will also benefit from unlimited one-day delivery (or even same-day for some locations), Prime Video and Prime Music at no extra cost. 

While you won’t be charged for your trial, you will be required to enter card information and will be automatically upgraded to a paid membership plan when the trial comes to an end. To avoid this, make sure you cancel before the end of your 30 day period. 

Otherwise, Amazon Prime is £8.99/$14.99 a month or £95/$139 a year for most users or £4.49/$7.49 a month or £47.49/$69 a year for students and those ages between 18-22.

What deals are available now? 

Amazon is already beginning to drop some of its Prime Big Deal Days bargains in the lead up to the event. So far we’ve seen the Amazon Echo (4th Gen) reduce by over 50%, the Fire TV Stick reach its lowest ever price and the Fire Max 11 tablet go for an absolute bargain.

Visit amazon.co.uk/primebigdealdays to view all the offers that are currently live and to create deal alerts for any items you want to keep an eye on during the sale.

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