Apple has revealed that its has a team of 800 people working on the iPhone camera.
The world’s biggest tech company has featured on US news programme 60 Minutes over the weekend, with host Charlie Rose gaining rare access to Apple’s top secret design lab, as well as its executive team.
In truth, the feature didn’t turn up too much that we didn’t already know. However, one interesting segment of the piece saw Rose visiting Apple’s iPhone camera testing laboratory with department head Graham Townsend.
It was revealed that Apple had a team of 800 people working on the iPhone camera alone. This perhaps explains why the iPhone has been pretty much unassailable at the top of the smartphone camera tree until fairly recently, and why the iPhone 6S remains the most reliable in terms of simple point and shoot performance.
Townsend also revealed that there were more than 200 components to every iPhone camera module. The piece also showed how Apple has an extensive lab that accurately simulates real world lighting conditions, so Apple can test how its next iPhone camera will perform in day to day usage.
Related: iPhone 6S review
If nothing else, this portion of the tour showed how important a component the iPhone’s camera has become to the company.
Prior to running the piece, broadcaster CBS had shown a preview of Charlie Rose’s interview with Apple CEO Tim Cook. In it, Cook vehemently rejected accusations that Apple was avoiding paying tax in the US as “total political crap.”
Still not sure which phone to buy this Christmas? Take a look at our smartphone buyers guide video:
Editorial independence
Editorial independence means being able to give an unbiased verdict about a product or company, with the avoidance of conflicts of interest. To ensure this is possible, every member of the editorial staff follows a clear code of conduct.
Professional conduct
We also expect our journalists to follow clear ethical standards in their work. Our staff members must strive for honesty and accuracy in everything they do. We follow the IPSO Editors’ code of practice to underpin these standards.
Editorial independence
Editorial independence means being able to give an unbiased verdict about a product or company, with the avoidance of conflicts of interest. To ensure this is possible, every member of the editorial staff follows a clear code of conduct.
Professional conduct
We also expect our journalists to follow clear ethical standards in their work. Our staff members must strive for honesty and accuracy in everything they do. We follow the IPSO Editors’ code of practice to underpin these standards.
