With both Sony and Microsoft having dropped its custom chipsets of current-gen consoles in favour of new, cheaper PC based architecture for the PS4 and Xbox One respectively, AMD believes the move could have positive ramifications for the PC gaming sector.
“PC gaming is alive and well, that’s a segment that’s growing,” Matt Skynner, Corporate Vice President and General Manager of AMD’s Graphics Business Unit said in a recent interview with Forbes. “
He added: “Gamers aren’t console or PC gamers. In my mind gaming is gaming, and any advance in one area helps things across the board.”
Looking at how the upcoming console launches could improve the PC gaming sector, Skynner has suggested that a raft of new development engines will have knock on effects to the less glamorous side of gaming.
“The new consoles triggered a rush in game engine development,” he said. “Anytime developers are spending new effort and new focus on designing new engines, then of course they’re going to release PC games that feature these technologies.”
Although the likes of the Xbox One and PS4 might grab all the headlines, Skynner believes that PC gaming can offer more impressive results, and has hinted that gamers could soon look to PCs to back up their console based habits.
“A couple years ago when we saw how the console thing was going to shake out, we thought how can we leverage this to a better Radeon gaming solution across other markets, also,” he said. “As you know when consoles are first launched, games are first developed on console and then ported to PC. Because it’s our architecture there, it’s easier to port the games.”
He added: “Because they’re first developed on our hardware, there should be a performance advantage. They should run better on our hardware. So if we can create that performance advantage on the PC, from a graphics point of view, then we can give our customers a better gaming experience and grow our market share.”
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