Roku has announced that it will launch Roku TV, the first physical Roku TV sets from the streaming player company.
Known for the set of Roku boxes for streaming TV content, Roku is branching out into physical TV sets infused with the Roku interface.
“Today we announced Roku TV. That’s right, actual TVs, designed to give consumers a simple and powerful entertainment experience in today’s connected world. We’ve applied the same principles that have made Roku the most popular streaming players in America to TVs”, said Roku CEO and founder, Anthony Wood.
The Roku TV interface will bring together all content sources including live TV, your cable TV and gaming content, as well as on demand services like Netflix and Lovefilm.
“Just like Roku streaming players, Roku TV will have full access to the Roku Channel Store filled with more than 31,000 movies and 1,200 channels that feature TV shows and live sports plus news, music, kids, food, science, tech, fitness, foreign language and other programming – more options than all the other Smart TVs in the market.”
The Roku TV will launch with a remote control featuring just 20 buttons, half the amount you’d usually find on the average remote. This means you will only have the most necessary features available at your fingertips to make the navigation process easier.
There will also be Roku TV iOS and Android apps available.
Roku is working with Tv manufacturers like HiSense and TLC to produce the Roku TVs, with models ranging in size from 32- to 55-inches.
The Roku TV sets will be available in the autumn. The company wasn’t specific about the markets the Roku TV will be sold in, but there’s always the Roku streaming boxes.
Read more: Sky NowTV box