John Lewis’ heartwarming Christmas adverts are something of an annual tradition in the United Kingdom, (unofficially) marking the start of the countdown to Christmas Day – and this year’s no different.
The department store debuted its latest festive commercial, which cost around £1 million to shoot and a further £6 million to market, during a segment on ITV’s breakfast show Good Morning Britain on Friday, November 10.
Scheduled to air at around 9:30pm on Channel 4 and at the same time on all of Sky’s own channels, the two-minute commercial documents the unlikely friendship between a seven-year-old boy and his imaginary monster, Moz.
The good news is: you don’t wait a second longer to get into the festive spirit – as we have John Lewis’ latest Christmas advert on hand. We’ve also rounded up a number of the firm’s past seasonal commercials for good measure.
Check them out below.
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Moz The Monster (2017)
Buster The Dog (2016)
Man On The Moon (2015)
Monty The Penguin (2014)
The Bear & The Hare (2013)
The Journey (2012)
The Long Wait (2011)
What do you think of John Lewis’ latest Christmas advert, Moz The Monster? Are you a fan of the firm’s annual festive commercials? Be sure to let us know over on Facebook or Twitter @TrustedReviews.