Once you've finished your calibration work, you're suddenly freed up to appreciate the set's very likeable colour tones. These remain extremely vibrant even with the worst excesses of the Vivid mode reined in, but also look extremely natural 90 to 95 per cent of the time.
The post-calibration 32LH7000 also gets the chance to show off how well the 100Hz system reduces judder in the image, even when only set to 'Low'. A combination of high brightness output and respectable if not exactly jaw-dropping black levels enable images to look winningly dynamic too, even during the sort of predominantly dark scenes that tend to cause LCD screens such a headache.
Initially I didn't feel as if the 32LH7000 delivered HD sources with quite as much 'snap' as I would have ideally liked. But on reflection there's something engagingly natural about the set's mid-sharp approach to HD's extra detail and clarity - especially as the 100Hz system sees to it that HD scenes seldom succumb at all to LCD's motion blur and judder problems.
Despite its low price, exceptional feature count and occasionally outstanding pictures, though, I don't feel that I can quite stretch to giving the 32LH7000 a TrustedReviews award.
One reason for this is that the 100Hz system isn't quite as 'transparent' as I'd like it to be. In other words, even using its 'Low' setting, the extra fluidity and clarity delivered with motion is accompanied by some noticeable processing artefacts, such as twitching edges during fast camera pans, and a slightly stuttery approach to some action-packed shots.
The 32LH7000's rescaling of standard definition material isn't quite as clever as we've seen from a few rival brands, either, as colour tones lose a little accuracy with really low-quality sources, and a touch of motion blur sneaks into proceedings.
The 32LH7000's audio, meanwhile, is a bit hit and miss. On the upside, the speakers can go loud, and are great at bringing out subtle details in a good film or drama mix. However, the set also pushes the treble end of the audio spectrum too aggressively, leaving loud scenes sometimes sounding harsh, and many voices - male and female - sounding slightly sibilant.
Although it's not quite worthy of a whole-hearted TrustedReviews recommendation, the 32LH7000's healthy spec sheet and aggressive price certainly make it impossible to ignore.