I had the good fortune to try this camera out for a week (thanks to ASDA's customer-friendly returns policy) and although I took it back and exchanged it for a Sony W110, I actually think I made the wrong decision (and I later sold the sony!)
The J10 does not excel in any area, but it has some excellent scene modes built in, even if they are buried in the vast menu. It is very small, very light, very stylish (to my eyes) and incredibly easy to use. If you are looking for a cheap-ish camera to slip in your shirt pocket, that will cover almost all potential photo ops, I think you could do a lot worse. As mentioned, I do think the abscence of face-detection is unforgiveable in a camera of this sort - it could be the ideal party/night out camera with that function added.
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