Loewe Modus L 37 – 37in LCD TV Review - Loewe Modus L 37 Review


It doesn’t improve our mood, either, to find that the solitary HDMI doesn’t take the premium 1080p HD format, topping out at 1080i.

At least the set’s other connectivity is decent, including a PC jack, component video input for analogue HD and progressive scan video sources, a digital audio input and output, and a CI slot that indicates the presence of a digital Freeview TV tuner.

If you’re looking for justification of the Modus L 37’s price in other areas of its claimed specifications, you’ll again end up disappointed. Its native resolution is 1,366 x 768 rather than full HD, and its claimed contrast ratio is just 800:1 – nothing like as high as the figures we’re becoming accustomed to seeing with LCD TVs these days.

Of course, manufacturers’ contrast ratios always need to be taken with a pinch of salt, so it could just be that Loewe is being unusually honest. But one thing that’s for certain is that the Modus L 37 does not employ any sort of dynamic contrast facility whereby the backlight output is adjusted depending on how bright or dark a scene is detected to be. These systems can have their problems, but they also tend to deliver deeper black levels than LCD TVs that don’t use them.

This is not to say, however, that the Modus L 37 doesn’t make any attempt to improve its black level performance. For even though it’s not one of Loewe’s highest-level TVs, it still sports the brand’s Image+ technology, a processing system that works to boost contrast as well as enhancing sharpness levels and colour saturations.

While we’ve seen Image+ produce some likeable results in earlier incarnations, though, we have to say it’s not yet proven a full rival for really top processing efforts like Sony’s Bravia Engine or Philips’ Pixel Plus 3 HD. Still, maybe the version used on the Modus L 37 will take things up a level.

Other features are in short supply – more so than should really be the case for a TV at this price. You’ve got full electronic programme guide support for the digital tuner, and a Virtual Dolby audio processor for pseudo surround sound audio. But that’s pretty much it. This set doesn’t even support Loewe’s traditional ‘upgradability’ trick to any really helpful degree, with your only feature option being a digital satellite tuner for free to air satellite broadcasts; hardly much use in the UK unless you happen to speak a bunch of European languages and so can understand what the vast majority of free-to-air satellite shows are on about!

Unlike other sites, we thoroughly test every product we review. We use industry standard tests in order to compare features properly. We’ll always tell you what we find. We never, ever accept money to review a product. Tell us what you think - send your emails to the Editor.