Kodak EasyShare C743 - Kodak EasyShare C743


The camera’s battery consumption too is a reminiscent of 2002. The C743 can eat a set of high-power alkaline batteries in just forty shots, which is appalling by today’s standards. It’s even more power-hungry than the gluttonous Fuji A700.

It would be possible to forgive, or at least overlook, such dismal performance if the C743 offered good picture quality, but in this area too it falls short of adequacy. Even at its highest picture quality setting, the C743 produces massively over-compressed image files averaging about 1.3MB, which is ridiculously small for a 7MP camera. As a result the images lack detail and are distorted by compression, producing blotchy colour, jagged diagonals and edge artefacts. Sure it also means you can fit 746 shots on a 1GB SD card, but I’d rather have half as many good ones. Metering is very poor; it routinely over-exposes shots so the tiny sensor’s limited dynamic range means lots of burned-out highlights. The lens produces slightly less wide-angle distortion than some more compact optical systems, but it suffers from very poor edge sharpness and some chromatic aberration. If this wasn’t bad enough, the camera also suffers from image noise even at its 80 ISO minimum setting. The maximum sensitivity at full resolution is only 400 ISO, but even this setting is practically unusable. The 0.8 megapixel 800 ISO setting is utterly useless, with compression artefacts like paving slabs. I’ve seen camera phones with better image quality.


The Kodak EasyShare C743’s low price may be a temptation, but don’t be fooled; it actually represents extremely poor value for money. The meagre list of features, horrible zoom control, slow performance, appalling low-light ability, limited battery life and very poor image quality will prove to be a major disappointment for anyone unlucky enough to find themselves in possession of this camera. If the C-series is going the way of the Dodo then the C743 will not be missed.

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