Ticketmaster has announced it will soon be selling event tickets directly through Facebook.
The new tool will make it easy for users to buy tickets directly from a Facebook event page, without having to leave the site or the app.
The integration will begin at the end of April, a Ticketmaster executive told Buzzfeed News.
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The tie in will begin with a few, select general admission events in the United States, so there’ll be no opportunity to pick seats at this time.
Although tickets will be purchased from within Facebook, event-goers will still need to visit Ticketmaster in order to claim their tickets.
For it’s troubles, Facebook will earn an affiliate fee from Ticketmaster. The nature of that fee remains undisclosed.
Ticketmaster is just the latest company to enable purchases from within the all-conquering social network. Uber and Lyft also offer the ability to book a ride, but from within the Messenger app.
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Editorial independence
Editorial independence means being able to give an unbiased verdict about a product or company, with the avoidance of conflicts of interest. To ensure this is possible, every member of the editorial staff follows a clear code of conduct.
Professional conduct
We also expect our journalists to follow clear ethical standards in their work. Our staff members must strive for honesty and accuracy in everything they do. We follow the IPSO Editors’ code of practice to underpin these standards.
