Windows Phone 8 launched by Microsoft

Microsoft has officially launched its new Windows Phone 8 operating system with the revised mobile OS set to bring the fight to iOS 6 and Google’s newly refreshed Android 4.2 Jelly Bean offering.

Building on the basis of the well received, albeit slowly adopted, Windows Phone 7 and Windows Phone 7.5 systems, Microsoft, just days after the launch of the Windows 8 operating system for PCs and tablets, has outed its latest mobile creation with Windows Phone 8 to improve cross compatibility with your full collection of computing devices.

Officially unveiled earlier in the year and with a selection of leading handsets such as the Nokia Lumia 920 and HTC 8X already confirmed, Microsoft has officially launched the Windows Phone 8 platform today with a selection of new features and services hitting the tile based platform.

“Today we are bringing phones into the Windows family with Windows Phone 8,” Microsoft CEO Steve Ballmer said speaking at the company’s official Windows Phone 8 launch.

“Four years ago we really started on what became the Windows Phone. Both of our competitors were in the market but we had a very different perspective on what a smartphone should be. When we set out to reinvent the smartphone we didn’t want to build just a single phone for all of us, we wanted to build a phone that could be personal for each of us, a phone for each of our unique lives.”

Building on one of the key pitfalls of past Windows Phone systems, Microsoft has announced it is to continue to expand its app offering with Windows Phone 8 adding a selection of high-profile applications that will bring it in line with the already blossoming Apple App Store and Google Play Store.

With revisions to the likes of Facebook and Twitter already in the works, Microsoft has suggested that the majority of leading applications from other platforms will be available for Windows Phone 8 in the near future. Speaking on the continued app push Joe Belfiore, Microsoft’s Windows Phone Product Manager stated “We think once these apps are all implemented and available we’ll have 46 of the top 50 most heavily used and implemented apps on other platforms on Windows Phone.”

Maintaining the tile base user interface found on the Windows Phone 7 platform, the Windows Phone 8 OS offers a more immersive experience that many rivals with a selection of live tiles bringing information direct to the handset’s homescreen.

Although former Windows Phone 7 handsets are not compatible with any Windows Phone 8 updates, Steve Ballmer has confirmed that the first Windows Phone 8 handsets will go on sale across the UK and Europe from this weekend, November 2nd, before being rolled out globally later in the month.

What do you make of the new Windows Phone 8 operating system? Is Microsoft now a true Android challenger or just another also ran? Let us know your thoughts on the matter via the Trusted Reviews Twitter and Facebook feeds or through the comments boxes below.

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