Trusted Reviews is supported by its audience. If you purchase through links on our site, we may earn a commission. Learn more.

Vodafone’s new ‘family gaming’ video wins the prize for cheesiest UK Christmas ad

In a painfully wholesome video, three generations of the Redknapp family tackle Vodafone’s new ‘Festive Squad’ game and try score some prizes.

What rewards are millionaire Jamie Redknapp’s family hoping to win? Free pizza, cinema tickets, and a Spotify subscription. If you want to try and beat the family’s high score (and we think you stand a good chance – the nan didn’t look too hot on platformers) you have to be a Vodafone customer. You also need to have the Vodafone app installed, where you’ll find the game under the ‘Very Me’ rewards section.

Related: Best Gaming Phones in 2019

Beating the game wins you a treat, but prizes are only dished out once per week and there are only five different types of goodies to win over the next 21 days. So sadly you can’t get a free pizza and NOW TV pass every night through your sheer gaming prowess.

It’s a straightforward game that shouldn’t pose a challenge for anyone who’s used to playing even the most basic of platformers. Controlling a little red-caped character, players must complete a series of Christmas-related tasks. Think shooting snowballs, catching baubles and stacking up Christmas puddings.

Vodafone is trying to flog this as a family activity, but with only four levels we think you can smash through it by yourself quite easily. Alternately, you can set your relatives to work and ask them to complete alternating levels, bribing them with the promise of free pizza at the end. Family members can play the same game across multiple devices, so you don’t even have to be in the same room as your relatives when you’re playing.

Related: Best tablet 2019

The game is part of the company’s festive rewards for customers, which kick off today. If you can’t be bothered ploughing through the various levels, you can also hit up the Very Me rewards section in December for instant access to chocolates, mince pies, hot drink vouchers and lots of other treats too.

Why trust our journalism?

Founded in 2003, Trusted Reviews exists to give our readers thorough, unbiased and independent advice on what to buy.

Today, we have millions of users a month from around the world, and assess more than 1,000 products a year.

author icon

Editorial independence

Editorial independence means being able to give an unbiased verdict about a product or company, with the avoidance of conflicts of interest. To ensure this is possible, every member of the editorial staff follows a clear code of conduct.

author icon

Professional conduct

We also expect our journalists to follow clear ethical standards in their work. Our staff members must strive for honesty and accuracy in everything they do. We follow the IPSO Editors’ code of practice to underpin these standards.

Trusted Reviews Logo

Sign up to our newsletter

Get the best of Trusted Reviews delivered right to your inbox.

This is a test error message with some extra words