Spotify: David Bowie streams up more than 2,000%
Streams of David Bowie’s music have increased by more than 2,000% according to streaming service Spotify.
The company revealed that Bowie streams have risen by 2,822% since the music icon’s death on Sunday.
Heroes proved to be the most popular track, with streams increasing by 3,630%.
Let’s Dance saw an increase of 3,942%, while new track Blackstar rose by 1,120%.
Lazarus and Life on Mars also saw a dramatic rise in streaming numbers.
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Here’s the breakdown of Bowie streams:
Most streamed Bowie songs at time of death
1. Under Pressure (65m plays)
2. Space Oddity (31m plays)
3. Life On Mars? (30m plays)
4. Heroes (21m plays)
5. Let’s Dance (18m plays)
Most streamed Bowie songs following death
1. Heroes’ (+ 3,630% increase)
2. Let’s Dance (+ 3,942%)
3. Blackstar (+ 1,120%)
4. Lazarus (+ 1,084%)
5. Life On Mars? (+ 4,238%)
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Bowie released his final album Blackstar on 8 January, before losing what an official statement referred to as “a courageous 18-month battle with cancer” two days later on Sunday.
His boost in streaming numbers, while impressive, is decidedly lower than many other artists whose music saw a rise in popularity following their death.
BB King streaming increased by 9,800% following his death in May 2015, with Lou Reed tracks seeing a 3,000% rise after the artist’s death in October 2013.