With the PS4 release date to see the next-gen console go on sale in the UK from midnight tonight, Sony has revealed that the PS4 and PS Vita bundles will be sold with immediate effect.
Confirming the company’s plans, Fergal Gara, Managing Director of Sony Computer Entertainment UK stated that the PS4, PS Vita deals would come in the form of a “soft bundle,” with the consoles to be sold together but not as part of a specially boxed, pre-priced bundle packed.
Expanding on how the bundle will be formed he added: “It’ll come to market in a few different shapes and guises. You may walk in and get a great deal on ‘buy a Vita when bought with’ type deal. So if you buy a PS4 you can get a Vita for X. And others will say, well here’s the Ultimate Bundle and you get all those bits in it.”
Offering pricing details on the bundle’s slightly loose pricing structure, Gara has suggested that to make the package enticing, the two consoles will need to cost less than £500. With the PS4 price set at £349 and the Vita retailing around the £180 mark, this bundle package should mark around a £30 saving for eager gamers.
“As a base price point, in other words for the two consoles, we expect the gamer to be able to pick that up for under £500,” the Sony UK head said. “It’s not a hard bundle pack at this point in time. It’s us working with the retailer to effectively deliver a soft bundle.”
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