Samsung may be about to release a new version of the Galaxy S7 in a very familiar colour.
A new report suggests Samsung is planning to sell a glossy black version of the Samsung Galaxy S7. If that sounds familiar, it’s probably because Apple recently introduced a glossy black version of its new iPhone 7, with the colour proving an immediate hit – units sold out very quickly.
According to The Investor – a business blog published by the Korea Herald – Samsung will launch the new handset early next month, just in time for the Christmas shopping season.
Samsung already offers the Galaxy S7 in an Onyx Black colour. However, just as the iPhone 7 is available in two black variants, there’s no reason why Samsung couldn’t launch an even shinier black equivalent.
There’s also an added incentive to launch new colours for the Galaxy S7. Following the Galaxy Note 7 debacle, Samsung has been scrambling to boost sales of the Galaxy S7. The company’s recent introduction of a new Coral Blue colour for the Galaxy S7 was clear evidence of this, especially since that was the most popular colour in the Note 7 range.
If you’ve already forgotten, Samsung stopped making the Galaxy Note 7 last month and recalled all devices, after an internal investigation uncovered a battery flaw that was causing some users’ handsets to catch fire. Note 7 owners are now being urged to turn their devices off indefinitely, and Samsung no longer sells the phone.
So an attempt to peddle more Galaxy S7 devices with new colour options right before Christmas is a sensible ploy by Samsung, and it may help the company’s turnover as the world awaits the Galaxy S8, expected to arrive in late February.
We’ve asked Samsung for comment, and received the following response from a spokesperson: “Samsung does not comment on rumour or speculation.”
Related: iPhone 8
Watch The Refresh: The best tech gossip and reviews every week
How do you think Samsung has handled the Galaxy Note 7 fiasco? Let us know in the comments.
Editorial independence
Editorial independence means being able to give an unbiased verdict about a product or company, with the avoidance of conflicts of interest. To ensure this is possible, every member of the editorial staff follows a clear code of conduct.
Professional conduct
We also expect our journalists to follow clear ethical standards in their work. Our staff members must strive for honesty and accuracy in everything they do. We follow the IPSO Editors’ code of practice to underpin these standards.
Editorial independence
Editorial independence means being able to give an unbiased verdict about a product or company, with the avoidance of conflicts of interest. To ensure this is possible, every member of the editorial staff follows a clear code of conduct.
Professional conduct
We also expect our journalists to follow clear ethical standards in their work. Our staff members must strive for honesty and accuracy in everything they do. We follow the IPSO Editors’ code of practice to underpin these standards.
