Purple Sony Xperia Z3 announced as Carphone Warehouse exclusive

Sony has just announced a brand new model of its flagship Xperia Z3 handset, which sports a spiffing purple paintjob.

The newly madeover device will proffer ‘soft purple’ coating, padding out the current colour roster of black, white, and copper.

The new colour option will be a Carphone Warehouse exclusive, along with the existing white model.

The retailer says it’s kicking off pricing at £33 per month, and has already begun selling the device at its stores across the UK.

Related: Sony Xperia Z4 release date, rumours, news, specs, and price

Sony launched the Xperia Z3 late last year, just six months after its predecessor, the Xperia Z2.

It landed with a 2.5GHz quad-core Snapdragon 801 processor, 3GB of RAM, and 16GB of storage, expandable to 128GB via microSD.

The display measured up at 5.2-inches, with a resolution of 1920 x 1080 and a pixel density of 424 ppi.

A 20.7-megapixel rear-facing snapper handled photography with a 2.2-megapixel 1080p sensor sorting out selfie shots.

Standout features of the phone include an industry-leading 12800 ISO rating, Sony’s Triluminos display and X-Reality Engine, and an IP68 certified water-resistant coating.

It comes with Android 4.4 OS built-in, but Sony assures us that Android 5.0 Lollipop will be coming in early February.