Lumia 800 Poor Initial Sales Figures

Despite a huge marketing campaign from Nokia and Microsoft (rumoured to be $100million), initial sales figures for the Nokia Lumia 800 show it has failed to make any serious impact on the smartphone market.

The Lumia 800 is the culmination of a year-long collaboration between Microsoft and Nokia which was announced with great fanfare (and that scream from Kevin Shields) at Nokia World in London.

However the first indication of how the phone has fared in the competitive smartphone market have been released by mobile comparison site Mobiles Please. The results show that the Lumia 800 has only garnered 0.17 per cent of the market since it launched.

The statistics, which show the Samsung Galaxy S II as the best selling phone, are based on a sample of 5, 377 UK mobile phones sold online across major UK retailers and networks in November.

While the figures may be worrying for Nokia, it should be remembered that the phone only went on sale in the UK mid-way through November. Mobile Please go on to say that the Lumia 800 has doubled its market share in December, but still stands at less than one per cent.

With Nokia set to unveil the next WP7 handset at CES in January, possibly the Lumia 900, it will be hoping that by the end of 2012, its market share will have grown significantly from its current position.

Source: Mobiles Please

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