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Nike schedules new FuelBand event for October 15

Nike has scheduled an October 15 event to unveil its second-generation FuelBand fitness tracker device.

Labelling the event as a discussion on “the future of the digital world and physical activity”, the second-generation Nike FuelBand will be launched in just two weeks.

According to rumours, Nike had originally pencilled in the new FuelBand launch for November, but has decided to move it forward a month. This could potentially be in response to the new Fitbit Force leaks.

Rumours of the next-generation FuelBand features have been circulating for quite some time now, with the fitness tracker potentially coming with Android compatibility alongside the original iOS app.

The original Nike FuelBand was launched in January 2012 and has proved to be a very popular device for sporting and fitness enthusiasts. Since its launch, Nike hasn’t updated the product beyond launching additional colour options.

The new Nike FuelBand could feature a heart rate monitor and Bluetooth 4.0 LE support, which is better for energy efficiency.

A heart rate monitor would function by users pinching the monitor section of the Nike FuelBand to take their pulse and therefore check their heart rate.

We expect the design will remain similar to the original Fuelband, but will be constructed with different materials for a more durable device.

Nike will also reportedly introduce more robust Nike API that will allow users to access real-time accelerometer data in their apps.

The second-generation Nike FuelBand should also feature faster display data and improvements to the interface will include faster LEDs for a more responsive read-out.

Nike has been tight-lipped on any official information surrounding the next-generation FuelBand, but with less than a fortnight before the unveiling we don’t have long to wait.

Next, read our review of the FitBit Flex.  

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