LG LF7700 Series Freesat TVs Launch

Panasonic gets a rival.

LG has tipped Panasonic from its position of being the only manufacturer offering integrated Freesat TVs with its LF7700-series which, despite us getting a review out last month, has only just officially ‘launched.’

Four sized models are available, the 47in 47LF7700, 42in 42LF7700, 37in 37LF7700 and 32in 32LF7700. All boast 1,920 x 1,080 pixel resolutions – perfect for displaying BBC HD and ITV HD in all their glory – and 50,000:1 dynamic contrast ratios. Image processing is carried out by LG’s Dual XD Engine with 100Hz processing and 24p playback.

Connectivity-wise there are three HDMI ports, two SCARTs, a D-Sub and a component connector alongside a USB port enabling JPEG and MP3 playback on the TVs. Ethernet ports are preset, as mandated by Freesat, to ensure the sets are able to download future updates. An important consideration with the iPlayer destined for Freesat in the near future.

Integrating Freesat in to its TVs hasn’t made them cheap, the LG LF7700 series starts from around £700 for the 32in model, rising to £1,400-odd for the 47in model. Hardly what you’d call cheap compared to the 46in Panasonic Viera TH-46PZ81 which can be found for under £1,100.

Or, in other words, I’d suggest waiting until LG’s LF7700s drop in price a little before considering one.


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