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Apple’s iPhone 8 launch event again tipped for September 12 by new report

A pair of new reports claim to reveal when Apple will launch the iPhone 8 and iPhone 7S this year, but should they be treated with a pinch of salt? We dissect the latest rumours.

Speculation has been rife about when Apple will unveil its next handsets, but while history teaches us that ‘some time in September’ is a good idea of when the new iPhone will launch, we haven’t really been able to pin a date to the year’s biggest smartphone reveal.

Until now?

The first report comes to us from French fanboy blog Mac4Ever, which says  ‘carrier sources’ have revealed that Apple will be holding its next product launch on Tuesday September 12.

The site has a mixed track record when it comes to Apple rumours, but there’s nothing too wild about this one – Apple typically launches its new iPhones in the second week of September, on either the Tuesday or the Wednesday, with last year’s iPhone 7 reveal taking place on Wednesday September 7.

If accurate, that would likely mean iPhone 8 pre-orders going live on Friday September 15, ahead of a September 22 final release date.

Now, the Wall Street Journal is also saying that September 12 is the day to mark on your calendars, citing “people familiar with its plans.”

It’s more difficult to pick holes in the WSJ’s track record, though while it is reliable, it’s also not perfect. Plus, Apple likes nothing more than to spring a surprise, so we’d stress that nothing is set in stone until Apple mails out official iPhone launch invites.

We think this will happen towards the end of next week, so as to best spoil the IFA 2017 party and put a damper on new phones from rivals like LG and Sony.

As well as the iPhone 8 and 7S/7S Plus, Apple is being tipped to reveal a special 10 Year Anniversary Edition iPhone this autumn, and a host of updates to other key product lines.

Most notably, these include the Apple Watch 3 and a 4K Apple TV, but we’re also expecting to get more details on its nascent HomePod smart home speaker.

That’s the latest news, but stay tuned as more information should become available soon.

Related: Best smartphones

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