Trusted Reviews is supported by its audience. If you purchase through links on our site, we may earn a commission. Learn more.

Google surprises everyone with August Pixel 9 launch announcement

Google has taken everyone by surprise by sending out invitations for a Pixel 9 launch event in August.

Ever since Google debuted its Pixel phone range in 2016, the company has announced its new flagship range in October – with the exception of the Pixel 5 in 2020, which was squeezed in on the last day of September.

The company has just thrown us all for a loop, then, by sending out invites for its next Made by Google showcase on August 13. The even will commence from 10AM PT, which works out to 5PM GMT.

This year the event will take place from Google HQ in Mountain View, California.

Pixel 9 Pro teaser video

Google is promising “the best of Google AI, Android software and the Pixel portfolio of devices,” followed by a “hands-on experience” for attendees. Naturally there’ll be a heavy focus on Google’s Gemini AI with this new range.

If there was any doubt what Google would be launching (there really isn’t), Google has also launched a little Pixel 9 teaser video over on its store page and on YouTube. It’s only a brief snippet, featuring the words ‘Google Pixel’, followed by a light trace of the iconic (yet soon to be reconfigured) camera module and part of the outline.

Snag the Nothing Ear (a) for just £79, which is £20 off

Snag the Nothing Ear (a) for just £79, which is £20 off

Snag a fantastic deal on the highly-rated Nothing Ear (a) on Amazon. Now reduced by £20, it’s available for just £79. Experience excellent sound quality and ANC at 20% off.

  • Amazon
  • Save 20%
  • £79
View Deal

We also see the ‘IX’ part of Pixel highlighted, which of course is the number nine in Roman numerals, followed by the aforementioned launch date, again in Roman numerals.

This seems to be the Pixel 9 Pro – or one of them at least – due to the presence of three distinct cameras. Besides a plain Pixel 9, Google is widely expected to be splitting its Pro series in two this year. The Pixel 9 Pro now taking the form of a smaller premium device and the larger slot now being occupied by a Pixel 9 Pro XL.

There have also been rumours that Google will relaunch its Pixel Fold series after just one generation as the Pixel 9 Fold. Such rumours were only strengthened when Google skipped an announcement at WWDC back in May. The original phone launched around in late June 2023, yet we haven’t heard a peep from Google on new hardware – until now.

Why trust our journalism?

Founded in 2003, Trusted Reviews exists to give our readers thorough, unbiased and independent advice on what to buy.

Today, we have millions of users a month from around the world, and assess more than 1,000 products a year.

author icon

Editorial independence

Editorial independence means being able to give an unbiased verdict about a product or company, with the avoidance of conflicts of interest. To ensure this is possible, every member of the editorial staff follows a clear code of conduct.

author icon

Professional conduct

We also expect our journalists to follow clear ethical standards in their work. Our staff members must strive for honesty and accuracy in everything they do. We follow the IPSO Editors’ code of practice to underpin these standards.

Trusted Reviews Logo

Sign up to our newsletter

Get the best of Trusted Reviews delivered right to your inbox.

This is a test error message with some extra words