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Google cuts the Nexus Player – has it given up on the set-top-box game?

Google has essentially confirmed that it has cut the Nexus Player from its roster, leaving the company without a reference Android TV device to call its own.

The Nexus Player has been around since November 2014. It’s a small ice hockey puck-like media player co-developed by Asus and Google, and was the first ever device to run on the Android TV platform.

Now, however, you won’t be able to find or purchase the Nexus Player on the Google Store, despite it showing up in the artwork for the TV and audio section.

Google has made a statement about being able to obtain the Nexus Player from some other retail sites, which is as good as an official confirmation that it’s no longer making or selling the device.

Related: Amazon Fire TV 4K vs Apple TV

Admittedly, the Nexus Player was getting a little long in the tooth – particularly when compared to newer, faster rival efforts such as the Amazon Fire TV and the latest Apple TV. However, we rather liked the Nexus Player’s simply style and clean UI.

The question now, then, is whether Google plans to replace the Nexus Player with a better option, or whether it’s done with the set-top-box game (at least from a hardware standpoint) altogether? We’ll be watching the Google Store like a hawk over the coming weeks hoping to find out.

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What would you want from a new Nexus Player? Let us know in the comments below

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