EU ruling on Paramount/Sky could end the geo-blocking of content
Sky customers hoping to access their subscribed-to content while outside UK and Irish borders finally have a little bit of good news.
Following pressure from the European Commission (via ArsTechnica), Paramount Pictures has agreed to make the movies it has licensed to Sky available wherever subscribers roam.
Now, instead of seeing a “this content is unavailable in your country” message, users will be able to watch films like the new Star Trek series without hassle.
Likewise, it’ll ensure Paramount and Sky cannot prevent overseas providers from offering their services inside the UK and Ireland.
The agreement, which comes amid investigations into the exclusive deals signed between studios and the broadcaster, could have wider reaching effects.
If similar concessions are made by the studios in question, then we could finally be on a course eliminating the region-locking of content in the EU.
Current EU proposals are also seeking to make it easier for Netflix and Amazon Prime subscribers to access their own content libraries, even when they’re away from home.
A tentative deal was struck back in May, and if approved will become law next year.
All in all, it makes you wonder why we left the EU… again.
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