Dyson’s robot vacuum cleaner has been several years in the making, but it’s finally going on sale in Japan… albeit for a very high price.
From this Friday, Tokyo residents can walk into their local Dyson store and buy the Dyson 360 Eye for 138,000 Yen before tax. That equates to £744, or $1,150 USD and €1,012.
And let us repeat, that’s before sales tax!
iRobot’s top-of-the-range robot vacuum cleaner, the Roomba 880, costs around £570 ($699 USD) in comparison, so Dyson is selling its robot vac at a significant mark-up compared to the competition.
The reason, so says Dyson, is that the Eye 360 is based on the same cyclone and digital motor technology as its other vacuums.
It reckons it delivers four times the suction force of any other robot vac, a claim we can well believe given robot vacs have a less than stellar reputation in this regard.
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It also uses a similar brush bar to Dyson’s other vacuum cleaners which, combined with the superior suction, means it doesn’t employ those weird ‘whiskers’ to push dirt into the path of the vac.
All this has come at the cost of delays – it was due to launch in Japan this Spring, but missed that mark. It’s due to go on sale in the rest of the world in 2016.