With the Apple Watch having now been priced and dated for release, it has been suggested that Apple’s first foray into the wearables market could prove an instant hit with consumers.
With recent figures having shown that Android Wear sales through the entirety of 2014 failed to top 720,000 units, it is not a stretch to see the much-hyped Apple Watch exceeding these numbers in a single day.
Speaking on behalf of the Institute of Electrical and Electonics Engineers (IEEE), he added: “In one day it will combine every competitor and outsell them.”
Despite predicting instant success for the Apple Watch, Professor Curran told us that the longevity of the smartwatch space has yet to be proven.
However, he suggested that the might of Apple’s brand identity and marketing power will inevitably help define the market.
“The fact that it is only paired with an iPhone severely limits the market, but also highlights just how big Apple’s market is already.
“They are just a giant. At the moment they can do no wrong.”
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While the Apple Watch is sure to appease to many, the masses could be deterred by the device’s high asking price.
With the entry-level, 38mm, aluminium bodied, rubber strapped Apple Watch Sport setting wannabe owners back £299 – considerably more than the £199 Moto 360 – prices rise to the frankly ridiculous £13,500 top-of-the-line Apple Watch Edition.
For those keen to snap the device up, the Apple Watch release date has been confirmed for April 24. Pre-orders will start on April 10.