Subtle guys, very subtle...
Canon product launches are nuts, well and truly barmy and frankly daft as a brush. Today, however, it has outdone itself since the loons have decided to simultaneously launch no less than 40 new products. We’ll have to forgive them though, since they tend to make very nice kit. Here – in an understandably condensed form – is a run down of the more interesting items on display.
Most significant is probably the whopping 12.8 megapixel EOS 5D SLR digital camera. It has a cracking 35.8mm x 23.9mm CMOS sensor which has a maximum burst rate of 3fps and a capacity of 60 consecutive Jpeg captures and 17 subsequent RAW images. The screen is stretched out to 2.5 inches with the resolution increased to 230,000 pixels. The US price is $3,299 and I expect it will be very popular with photographers when it’s released in October.
Gaily skipping behind it are whole gaggle of PowerShots: the low end 3.2 megapixel A410 – above – with a 1.5in screen, 14 shooting modes and VGA and QVGA quality movies due next month for £139, brothers the A610 (£319) and A620 (£279) – below – with five and 7.1 megapixels respectively, 4x optical zooms, those flip out and twist 2in displays, VGA video and September release dates.
Rounding them off is the S80 – below – an eight megapixel show off with 2.5in LCD, 3.6x optical zoom lens, VGA, QVGA and XGA video capture and 21 shooting modes. The body has been shrunken considerably from the model it replaces, the S70. Shell out £499 and it can be yours in September.
As for the Ixus (es? i? ) the SD30 – yes, below – expands the skinny i Zoom line and brings five megapixels, 2.4x optical zoom, 1.8in LCD, 16 shooting models and VGA and QVGA video to the party for £319. Buy it in either black, gold, red or purple (or Jet, Sahara, Cranberry and Ultraviolent if you happen to be a Canon market exec or built around double x chromosomes) in September.
The standard Ixus range sees a new 50 and 750 – pictured you know where – added to its increasingly confusing numbers. Both have 2.5in displays, 3x optical zooms and a fancy smancy “Intelligent Orientation Sensor” that rotates the images depending on how you hold the camera. Separating them are five and 7.1 megapixel ratings and an extra shooting mode. £419 for the 750, £319 for the 50 and they’re roaming free from September.