Earlier on Monday we learned the One Plus 5T will be unveiled at an event in Brooklyn, New York on November 16.
Shortly afterwards, OnePlus co-founder Carl Pei announced fans would have a rare opportunity to attend the event, usually reserved for reporters, developers, retailers, networks and the like.
However, there’s just one snag; the company plans to charge fans $40 for the privilege of seeing the next flagship handset unveiled in the flesh. Really?
Tickets will go on sale from November 8 at 12pm local time, if you fancy hopping over to hipster heaven for the launch event.
Failing that you could always just watch the live stream from the comfort of your own home for free.
Related: Samsung Galaxy S9
In a post on the OnePlus community forums Pei wrote: “The OnePlus family has always had a big digital following. But that won’t keep us from wanting to get closer to our fans in a more personal way.
“That’s why we’re inviting you to join the team in Brooklyn for the official unveiling of the OnePlus 5T. Tickets will be available on our Launch Page for $40 USD on November 8. We look forward to seeing you there!”
While its great OnePlus is letting fans get closer to the action, we’re bemused by the decision to charge them for the privilege.
The firm has built up a lot of good will among smartphone fans by providing cheaper alternatives to flagship smartphones, without compromising on specs.
Is that really worth risking for a few thousands bucks (at most) in ticket sales?
Would you pay to attend a phone launch? Tell us why @TrustedReviews on Twitter.