Market research has shown that BlackBerry is still more popular than Windows Phone here in the UK.
Microsoft reckons that Windows Phone has overtaken BlackBerry as the third-place smartphone platform, and while that’s a distant third behind runaway leaders iOS and Android, it’s still an important position to be in.
But one piece of research that emerged recently suggests that BlackBerry still holds sway in Great Britain.
As pointed out by journalist Charles Arthur, London-based market research firm Kantar has published a chart that shows the breakdown of the mobile device installed base in the UK over a ten year period. As you might expect, by the end (which is March 2014) Android takes the top spot, followed fairly closely by iOS.
But down in third place, just ahead of Windows Phone, is BlackBerry.
Of course, this graph also shows that while BlackBerry ownership has declined markedly over the past two years, Windows Phone has grown steadily over a similar period.
This can likely be attributed to the relaxing of Microsoft’s initially strict hardware requirements, which has led to the release of popular low-end Windows Phone 8 devices like the Nokia Lumia 520.
Meanwhile BlackBerry evidently continues to cling on to relevance thanks to the support of business users, who are loath to be rid of its solid physical keyboard and secure software.
It seems as if Windows Phone is overtaking BlackBerry as the third most popular smartphone platform in the UK, then, but it’s not quite there yet.
Read More: Best tablet 2014
Via: Pocket-lint
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Editorial independence means being able to give an unbiased verdict about a product or company, with the avoidance of conflicts of interest. To ensure this is possible, every member of the editorial staff follows a clear code of conduct.
Professional conduct
We also expect our journalists to follow clear ethical standards in their work. Our staff members must strive for honesty and accuracy in everything they do. We follow the IPSO Editors’ code of practice to underpin these standards.
