Apple is experimenting with larger displays for future iterations of its iPhone smartphone, according to a report in the Wall Street Journal.
The business bible says Apple is working with test devices ranging from 4.8- to 6-inches in size, much larger than the current 4-inch screen residing on the iPhone 5S.
The iPhone 5S is likely to retain that 4-inch Retina Display, but future iterations of the device could upsize with the Journal claiming Apple is more willing to shift from its traditional strategy than in recent years.
The paper’s sources claim Apple is particularly interested in recent tests for a 4.8-inch display, which could emerge as a potential screen size for 2014’s iPhone 6 device. That device is likely to bring more changes than this year’s expected incremental update.
According to the report, Apple is exploring potential growth areas in order to compete with Samsung, which continues to offer all manner of devices in all manner of sizes to suit a range of audiences.
An iPhone in a choice of display sizes would give potential buyers more choice in the face of infinite options from Samsung’s Galaxy S and Galaxy Note smartphones.
Apple is expected to launch two new smartphones on September 10, an iPhone 5S and an iPhone 5C, neither of which are expected to offer a screen size larger than 4-inches.
Would you be interested in a 4.8-inch iPhone 6? Let us know your thoughts in the comments section below.
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Editorial independence
Editorial independence means being able to give an unbiased verdict about a product or company, with the avoidance of conflicts of interest. To ensure this is possible, every member of the editorial staff follows a clear code of conduct.
Professional conduct
We also expect our journalists to follow clear ethical standards in their work. Our staff members must strive for honesty and accuracy in everything they do. We follow the IPSO Editors’ code of practice to underpin these standards.
