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Apple teases new product categories for launch in 2014

Apple may well be launching exciting new product categories in 2014, according to what Apple CEO Tim Cook has said in the company’s earnings call.

Although Cook remains very vague about Apple’s future products expected to launch over the next year, he does hint that the company could be branching out into pastures new.

Cook doesn’t mention any product categories in particular during the company’s Q4 2013 earnings call, but does say they are due to appear next year.

The comment came in response to an analyst questioning whether Apple promised to deliver new product categories for this year. Cook was adamant that he originally promised a 2014 launch.

“I didn’t say in April you would see them this year or in first half of next year,” said Cook. “I said you would see exciting new products from us in the fall of this year and across next year. You’ve seen that.”

Both the Apple Watch and Apple iTV have been heavily rumoured over the past year, so we could be seeing both of these launch next year.

“If you look at the skills Apple has, from hardware to software to services and an incredible app ecosystem, this set of things are very very unique,” Cook added. “We obviously believe we can use our skills in building other great products that are in categories that represent area that we do not participate [in] today.”

The Apple iWatch and iTV have already been tipped for a 2014 launch, so it will interesting to see what Apple pulls out of the bag.

Cook teased the new product lines as part of the company’s quarterly earnings call that saw the Apple post quarterly profits of £4.6 billion and the sale of 33.8 million iPhones in the past three months.

Next, read our iPhone 5S vs iPhone 5C comparison.

Via: Pocket-Lint

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