Earlier this month, YouTube extended its film rental offering
to the UK
and now Google has done the same with its Android service.
residents will now be able to rent over 1,000 film titles directly from their
Android smartphone or tablet via a new Video app which can now be downloaded
from the Android Market. The service has been operating in the US
Like the YouTube variant, the Android service will give film
fans access to films including new releases and films from British studios costing
from £2.49 per film.
As with the YouTube service, users will get 30 days to begin
watching the titles once rented, and 48 hours to complete viewing once started.
Films can also be rented via the web here and users will have access to the title on any device a user is logged
into during the rental period.
This launch follows that of Google Books in the UK
earlier this month and reports suggest Google is almost ready to unveil its
music offering to rival Apple’s iTunes.
While the service is nothing revolutionary, it does at least offer UK film fans the same services available to our US cousins.