Amazon Planning to re’Kindle’ eBook Interest

The product to kick start the market?

In this MP3/PMP/smartphone obsessed world it could be the comeback of books which make the best progress…

Already mused upon by Sandra in her editorial Return of the eBook way back in February last year, the concept of a slim, light, affordable and (vitally) content heavy eBook reader has yet to materialise. So who better to get in on the scene than Amazon?

Reported by none other than the New York Times is news that in October Amazon will unveil its own take on the eBook reader called the ‘Kindle’. Priced at between $400 and $500 (£200/250) it will feature integrated WiFi and be able to connect directly to Amazon’s online eBook store and download content.

Currently this means instant access to almost 700,000 titles with an inevitable drive to ramp this up significantly once the Kindle is released. Furthermore, Amazon will bundle reference books with the Kindle and even enable a range of subscriptions to feeds from major newspapers (yep, NYT is on the list!).

As for specific info on the device itself, little is known. E Ink is the sensible, battery saving, readable tech of choice but apparently there will be no support for colour or animations. There is also talk of a proprietary format being used which is never good (though it could ironically ‘Sony’ Sony’s Reader – above).

In related news, Google is also said to be keen on finding a delivery medium to augment its ‘Book Search Partner Program’ and Library projects but a product is thought to be much further down the line.

Can the book make a comeback in this era of HD television, DAB radio and online music stores? With the written word proving popular for more than 1,000 years, don’t bet against it…

NY Times Article
Google Books Library Project
Google Books Search Partner Program

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