Trusted Reviews is supported by its audience. If you purchase through links on our site, we may earn a commission. Learn more.

What is Adobe Firefly? The generative AI tech explained

If you’re at all interested in digital art, illustrations, 3D rendering or video creation, you’ve probably come across the term “AI art” by now. 

Adobe Firefly isn’t the first generative AI art model on the scene but it is the one that will soon be built into supported Creative Cloud apps. Here’s everything you need to know about Adobe Firefly. 

What is Adobe Firefly? 

Adobe Firefly is a family of generative AI models created by Adobe for its Creative Cloud suite. The models currently focus on image and text effect generation with the aim being to improve creative workflows across Adobe’s apps. 

“The vision for Firefly is to help people expand upon their natural creativity. As an embedded model inside Adobe products, Firefly will offer generative AI tools made specifically for creative needs, use cases, and workflows”, explains Adobe on its website. 

Key features include content-aware image generation in Photoshop, the ability to generate custom vectors, brushes and textures for illustrations and the option to change the mood, atmosphere and weather in videos. 

Adobe is even looking at expanding to 3D work in the future by making it possible to transform 3D works into photorealistic images.

You can find a wide range of examples of what Adobe Firefly can do in the video below:

One of the biggest differentiators for Adobe compared to other AI image generators, like DALL-E 2, is that the company has included a universal “Do Not Train” Content Credentials tag. The idea behind this tag is to make it possible for creators to opt out of having their art used as part of a dataset to train generative AI models anywhere on the web. 

When it comes to Adobe’s own generative AI model, the current Firefly model has been trained on a dataset of Adobe Stock images, openly licensed work and public domain content where the copyright has expired.

Save 81% on a VPN with SurfShark

Save 81% on a VPN with SurfShark

Surfshark has dropped the price of its VPN to £1.94 a month. Head over to Surfshark now to pay a one time price of £46.44 for 24 months of Surfshark and save 81%.

  • NordVPN
  • 81% off
  • £1.94 a month
Buy now

This means the model has not been trained using any Creative Cloud user’s personal content, though whether it is appropriate to train AI art models on any artwork without explicit permission from that artist is still a conversation that is very much up for debate.

Adobe Firefly beta

Is Adobe Firefly free to use? 

Adobe Firefly will be built into Adobe’s Creative Cloud suite and is currently free for existing subscribers looking to sign up for the beta.

That means you can test the AI art model out right now by applying to join the beta on Adobe’s website.

Why trust our journalism?

Founded in 2003, Trusted Reviews exists to give our readers thorough, unbiased and independent advice on what to buy.

Today, we have millions of users a month from around the world, and assess more than 1,000 products a year.

author icon

Editorial independence

Editorial independence means being able to give an unbiased verdict about a product or company, with the avoidance of conflicts of interest. To ensure this is possible, every member of the editorial staff follows a clear code of conduct.

author icon

Professional conduct

We also expect our journalists to follow clear ethical standards in their work. Our staff members must strive for honesty and accuracy in everything they do. We follow the IPSO Editors’ code of practice to underpin these standards.

Trusted Reviews Logo

Sign up to our newsletter

Get the best of Trusted Reviews delivered right to your inbox.

This is a test error message with some extra words