Cyber Monday UK 2018: Our guide to everything you need to know about how to get the best Cyber Monday deals, including the all-important date and the tools you’ll want at your disposal.
We’re obsessed about bringing you deals all year round, but when it comes to the sales calendar, there are two days that now stand out.
The first of the juggernauts is of course Black Friday, which has become infamous for delivering some excellent savings each year. But Cyber Monday is just as important. Consider it your last big chance to bag those Christmas gifts at a discount price.
- When is Cyber Monday UK 2018?
- What is Cyber Monday?
- How big are the discounts on Cyber Monday UK 2018?
- How do I find the best deals on Cyber Monday UK 2018?
The sheer number of offers that appear on Cyber Monday makes it very tricky to pick out the duds from the deals. Fortunately, our expert team is on hand to guide you to the very best.
In advance of the big day itself, this feature runs through the key information you need to know about Cyber Monday 2018. We’ve got some top shopping tips for you, expected deals, and of course the date itself.
Cyber Monday UK 2018 – When is Cyber Monday 2018?
Cyber Monday UK 2018 – What is Cyber Monday?
Initially conceived in the US to mark the first Monday after Thanksgiving. It was designed to try and get shoppers to spend online after the long weekend break. US retailers aren’t typically massive fans of Thanksgiving as it’s a national holiday where everyone tends to stay at home and not spend any money. Back during Cyber Monday’s inception, most shoppers were still going in-store if they were shopping, so there was a need to coax them online.
Today, most shopping is already done online. For that reason, Cyber Monday has since blossomed, both in the US and here in the UK, to become one of the most important shopping days of the year with new record number of sales each year.
Following hot on the heels of Black Friday, it’s also the last big chance to snag yourself some cut-price gifts for Christmas and is the perfect bit of retail therapy once people are back at work if they were lucky enough to have some time off.
Cyber Monday UK 2018 – What should you buy on Cyber Monday?
Of course, this really depends on what you need. We go through some of our top tips for Cyber Monday later in this article, and the first one is to know what you actually want and not to get too distracted.
The Cyber Monday discounts can be huge but, of course, it depends on what you’re looking for. TVs, health trackers, drones and home cinema systems tend to get some really great discounts.
Last year saw discounts on iPhones and Google Pixel 2 phones as well as reductions on health trackers and smart speakers, such as those from Sonos. Expect this year to offer just as many high-end deals and probably more. You’ll also see some deals you wouldn’t have seen earlier in Black Friday as retailers use Cyber Monday as one final push to get you to part with your money. It’s a big gamble, but occasionally it’s worth waiting until Cyber Monday instead of diving in on a deal during Black Friday.
Despite Cyber Monday starting out as a reserved day for the smaller companies, every retailer now gets involved. The biggest players will be Amazon, Currys, Argos, John Lewis and eBay. Cyber Monday 2018 will breed competition between all of the retailers, which is great for consumers hungry for discounts.
It’s also worth thinking about longer-term discounts on contracts. Services like TV, broadband and mobile phones are also often discounted during Cyber Monday. So if you’re out of contract and looking to shop around for a new provider, putting it off until Cyber Monday might be a good tactic in order to get yourself the best deal. It’s also worth using it as an opportunity to negotiate a better price.
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Cyber Monday UK 2018 – How do I find the best Cyber Monday deals?
Here are our expert bits of advice to help you nab the hottest bargains.
Make a wishlist
The first thing you should do as Cyber Monday approaches is to make a note of exactly what you want to buy.
This way you avoid going deal delirious and spending way more than you planned. Even the most level headed shopper can put a serious dent in their account at this time of year, so be prepared.
Everyone has their own way of making lists but we find the perfect tool for this particular job has got to be an Amazon List.
It’s a universal wishlist widget, so all you do is add the button to your browser’s bookmarks toolbar, and then click to add products from any online store to your list.
It’s a simple but remarkably effective step you can take to stay focused on the best and forget the rest this Cyber Monday.
Wait for Lightning to strike
While we’re obviously excited to see what the likes of Currys, John Lewis and Argos are getting ready to price slash, you could more or less do all your Cyber Friday shopping on Amazon without missing out. They key is to catch the Lightning deals. As the name suggest they appear quickly, leave fast and rarely strike twice.
There are a couple of things you can do to take the pain out of monitoring Amazon’s Lightning deals.
Prime members get exclusive deals, early access to Lightning deals, Prime Music and Prime Video, unlimited one-day deliveries, and more. If it’s not quite within your budget, it’s well worth trying out, at least, as you get a free 30-day trial to see if it’s for you.
Use a good price-tracking tool
Cyber Monday is a gem filled land but it is also one with some booby traps, or more to the point dud deals. Something might look like a deal but end up being a bit of a waste.
Thankfully, it’s easy to safeguard yourself – and your wallet – against such ploys. One of our favourite Chrome extensions is Keepa. This embeds a price history directly into an Amazon product page so you can instantly see if a price drop is genuine, as well as seeing what the lowest historical price was. This is a sure-fire way to make sure you’re getting the best Cyber Monday deals.
CamelCamelCamel takes a similar approach. Drop any Amazon link in its search box and you’ll see the highest, lowest, and average price of whatever product you’re interested in, giving you a proper bird’s-eye view of the ‘deal’ you’re looking at. We make sure to check the historical prices for deals, so we’ll let you know if it’s at an all-time-low.
Get all the apps you can find
Deals are going to come and go fast across the vast expanse of the internet. So a smartphone app or two can help you avoid missing the best deals, no matter where you are.
If you think of a shop it’s a fair bet that it will have an app to go with that name, for both Android and iOS. So load your phone with your favourites and keep your eyes peeled and alerts loud. We’d recommend Amazon, John Lewis, Currys and Argos as a bare minimum.
Get a pot of coffee ready
Cyber Monday doesn’t play by the clock, it’ll drop a deal whenever it pleases, international time zones be damned. Better get that caffeine in then.
That’s why all of the above advice is so important.
Gone are the days of popping along to a shop slightly early so all the deals aren’t gone. Now the game has gone international you may find that the 4K and HDR TV you really want only goes on sale in the wee small hours.
So if you’re up at odd hours you might find that pays rewards as you, and a brave few others, snaps up some of the best deals that otherwise fall between the time zone cracks. Argos has said that it’s quietest period is between 2am to 3am. That’s useful knowledge if you find the site slows down to a crawl during the day under the weight of intense traffic.
Have a look at the returns policy and warranty
If you’re on the fence about picking up a deal for Cyber Monday, have a look at a retailer’s returns policy. If it’s a favourable policy, preferably with free return shipping, you can always snap up a deal and then decide later on if it’s something you want to keep. Better to take a chance on a purchase than miss out completely and regret it.
Also, when comparing retailers, take a look at their warranty, too. The likes of John Lewis often provide extended warranties on products like TVs. For such high ticket purchases, that really sets them apart and brings both peace of mind and extra value.
Dodge the hassle
We will be rounding up the very best Cyber Monday deals all right here. So take the legwork out of searching around and come right back here on November 26th.
Don’t expect a dump of links from around the web. Expect the best collated list built up from scratch by experienced editors who know what you’re looking for.
We may earn a commission if you click a deal and buy an item. That’s why we want to make sure you’re well-informed and happy with your purchase, so that you’ll continue to rely on us for your buying advice needs.