Best Amazon Deals UK: We know sifting through Amazon’s massive product and service range can be daunting. We’ve got years of experience at spotting great deals and have listed the offers we feel you should care about.
It’s perhaps not surprising that founder Jeff Bezos is now the richest man on Earth, nor that he’s set his sights on the stars.
At the very heart of this success, of course, are good old fashioned deals. Amazon offers goods, whether that be technology, health and beauty, fashion and even groceries for knock-down prices.
- Amazon Fire TV, Fire tablet, Kindle deals
- Amazon laptop deals
- Amazon TV deals
- Amazon GoPro deals
- Amazon electric toothbrush deals
- Amazon drone deals
- Amazon soundbar deals
- Amazon tablet deals
- Amazon fitness tracker deals
- Amazon BBQ deals
- Amazon coffee machine deals
- Amazon smartphone deals
The online retailer is undoubtedly the biggest online player when it comes to Black Friday and Cyber Monday. Amazon Prime Day, meanwhile, sees the online retailer conducting its very own major Amazon sales event each July.
But you don’t have to wait for any of those special events to snag a great deal. At any given time in the year, you can guarantee that Amazon is offering money off thousands of items.
Sometimes that comes through its ‘Deals of the Day‘ section, while its ‘Lightning Deals’ can save you loads if you’re quick. These tend to be available only in limited quantities and for a limited amount of time, though Prime members can get early access to some of these.
Amazon Warehouse Deals
Finally we have Amazon Warehouse deals, which offer discounts on used or open box items. Here, Amazon “test the functional and physical condition of each item and give the product a specific grade before selling it.” Amazon’s satisfaction guarantee still applies, so you don’t lose any of the protections you usually get through regular Amazon purchases.
All of this can make it difficult to spot all of the best deals – or at least those that might appeal to you. That’s why we’ve created this page to keep you updated with some of the best deals broken down by different product categories.
Be sure to bookmark and check back regularly as we keep this page regularly updated.
Amazon Deals for Today
Best Amazon Fire TV Stick Deals
Add Fire TV smarts to your telly on the cheap.
Best Amazon Echo Show Deals
Big screen Amazon Echo delivering Alexa with added visuals.
Best Amazon Echo Dot Deals
The cheapest way to add Alexa to any room and control a whole array of smart devices with just your voice. You can currently get three Echo Dots for £99.99 (3 for 2).
Best Kindle Deals
This Kindle is conveniently sized, offering a 6-inch high resolution display, built-in reading light, and Wi-Fi for all your downloading needs. We gave it a nearly perfect 9/10 score in our Kindle Paperwhite review and rate it as the best e-reader for most people's needs.
Alternatively, those looking for additional on-the-go options can plump for the cellular version of the Paperwhite, which comes with free 3G as well as Wi-Fi connectivity.
Amazon has currently knocked £10 off the RRP of the Kindle Paperwhite Essentials Bundle, which brings it down from £157.97 to just £147.97. Besides the Kindle Paperwhite itself, this package throws in an Amazon Leather Cover and an Amazon Powerfast 9W Power Adapter
Best Amazon Laptop Deals (Price: Low to high)
If you need something a bit lighter for when you take your laptop out and about, the Lenovo IdeaPad 320S is a top choice. With its 14-inch chassis and svelte 1.69kg weight, this machine is inherently baggable. With an SSD on board along with an Intel Pentium Gold processor, performance for your web browsing and office tasks is right at hand.
The Miix 510 is a solid tablet-cum-laptop with a lightweight design and detachable keyboard. There’s a Full HD 12.3-inch screen on board along with a dual-core Intel Core i3 processor and 4GB of RAM. If you can’t stretch to a Surface Pro, this is a good alternative.
This capable gaming laptop will run any modern game with its 7th generation Intel i5 CPU and GeForce GTX 1060 GPU combo. It also features a 15.6-inch Full HD display that runs at 120Hz for a super speedy refresh rate.
A fine screen and a stunning light design make this one classy Windows 10 laptop customer. With this huge saving, it’s even more appealing.
Microsoft's premium laptop has had a hefty discount. This model has a capacious SSD and plenty of performance for most tasks all with an attractive design.
Best Amazon TV Deals (Price: Low to high)
It's not often you see a 43-inch TV for this little money. It checks all the right boxes with 4K and HDR while being light on your wallet.
Philips 43PUS6753/12 43-Inch 4K Ultra HD Smart TV with HDR Plus, Freeview Play and Ambilight 3-sided - Dark Silver (2018 Model)
A great saving on Philips' 4K model that supports Ambilight for a more immersive lighting experience. This model comes with integrated Freeview Play.
You can take off a whopping saving off this ginormous 2017 model from Hisense. This the lowest price it's ever been available for from Amazon.
A gargantuan saving on one of the best TVs we've ever tested. This OLED model boasts phenomenal picture quality and a stunning design.
Best Amazon GoPro Deals
The current top-of-the-range GoPro model.
Likewise, the also excellent Hero5 Black can be had for the lowest price from Amazon.
If you're after the GoPro Karma drone, you can get a phenomenal bundle alongside the Hero6 Black.
This is GoPro’s first crack at a 360-degree camera, capable of taking 18-megapixel spherical still images and 5.2K spherical video. A rare saving on this particular model.
Best Amazon Electric Toothbrush Deals
This model supports 5 brushing modes and includes a travel case, four heads and works with a paired smart brushing app.
The Oral-B Smart 4 4000N includes 3 brushing modes, including whitening and sensitive. It will also adapt its speed if you're brushing too hard and includes a connected app to train you to brush better.
The Oral-B Pro 2000 has two modes: daily and gum care. A visible pressure sensor tells you if you're brushing too hard and the 2-minute timer ensures you brush for enough time.
The Smart 6 includes a whopping 5 brushing modes, and includes accessories including 3 brush heads, travel case and a smart stand holder. Importantly, it also uses a Li-ion battery, which last longer (up to two weeks).
Best Amazon Drone Deals
The Mavic Pro was DJI's first ever folding drone and the recipient of our Best Drone of the Year 2017 award. It has fantastic image quality, plenty of flight modes and is great fun to use.
DJI's latest and greatest folding drone is its smallest yet and includes 4K video and a raft of automated flight modes. The Fly More Combo pack includes extra accessories like batteries and propellers that make it great value and even more so with this discount.
A great saving on a standalone DJI Spark drone. This portable drone packs in a great 1080p camera and loads of automated flight modes making it a great introduction to drone flying.
The eye-catching Parrot Disco looks more fighter jet than traditional drone. It's incredible fun to fly thanks to its fixed-wing design. Right now, you can make a massive saving off the original price.
Parrot has provided a genuine alternative to DJI’s brilliant mini drones here, with a clever compact design and an excellent 4K HDR camera. It’s very new, so you won’t find any money off just yet, but it’s already very reasonably priced.
Best Amazon Soundbar Deals (Price: Low to high)
An excellent value 2.1 soundbar with easy setup and the ability to stream music directly over Bluetooth.
This 300W Sony soundbar has plenty of power and includes a convenient wireless subwoofer for giving the bass some serious kick. You can use HDMI ARC to connect to your TV with just one cable and there's Bluetooth support for your other devices, too.
A massive saving on this stylish LG soundbar that includes a subwoofer for that room-shaking bass. It packs in an impressive 320W of power.
The Q Acoustics M4 Soundbar got a top review from Trusted Reviews. With £100 off it's an even better choice. This has a built-in subwoofer, which helps cut down on space all the while delivering some seriously impressive sound.
Best Amazon Tablet Deals
Save a chunk on the well proportioned and light Android tablet from Samsung. You get a hefty 9.6-inch display, 8GB storage with microSD expansion options, 5MP and 2MP cameras. The catch? It's Android 4.4 limited, hence the price.
Amazon lets you knock a tenner off the price of its most popular Fire 7 tablet by accepting advertising. the tablet stays the same with its 7-inch IPS display, quad-core processing, Alexa assistant and an 8 hour battery life.
Best Amazon Fitness Tracker Deals
There's also a great saving on the newer Fitbit Versa. This model is sleeker than the Ionic but you do sacrifice GPS.
This is one of our favourite Fitbit fitness trackers of recent times, with customisable straps and smartphone notifications complementing the brand’s peerless fitness and cardio tracking.
This fitness tracker masquerades as a traditional watch with a stylish round design and colour screen. With week-long battery life and GPS, it’s great for an epic outdoor workout.
This fitness tracker from respected Chinese manufacturer Xiaomi packs a fine OLED display and an attractive waterproof design.
Best Amazon BBQ Deals
You can make a big saving on this unique camping firebowl that stands out from standard BBQs. It's versatile in that it's portable, but it'll also make for a great addition to your garden, too.
Another eye-catching BBQ, this pedestal model is great if you need to conserve space. It's big enough to cook for four and it's even height-adjustable for a comfortable experience.
Char-Broil X200 Grill2Go - Portable Barbecue Grill with TRU-Infrared technology, Grey/ Cast aluminium.
A decent saving on this gas-powered barbecue that's great for taking on the move.
Best Amazon Coffee Machine Deals (Price: Low to high)
If you want coffee and lots of it, a filter machine can often be the best way to get it quickly. This machine will make you up to 14 cups of coffee in one go and the hotplate will keep them warm so you can keep coming back for more.
The Tassimo Vivy 2 is a terrific budget machine. This funky little unit uses ‘T Discs’, which are Bosch’s version of capsules. They contain the coffee and, if you desire, milk (for long drinks), tea and even hot chocolate powder. The Vivy 2 scans the barcode to ensure it gives each pod the treatment it needs. For £40, this is a great introduction to espresso.
This is the cheapest Nespresso-compatible machine on Amazon at the moment. That’s great news, because Nespresso is arguably the best-supported coffee pod brand on the market. This means way more choice when it comes to picking your specific flavour profile.
Don't let anyone tell you that a filter coffee is the wrong way to enjoy a cup of the good stuff. With freshly-ground beans and a bit of TLC, you can get wonderful fresh coffee from this Melitta.
This stylish espresso machine is a highly compact and affordable way to enjoy short coffees, Americanos, lattes and cappuccinos at home. It even includes a frothing nozzle for making those milky beverages.
Amazon Best SIM-Free Deals – Flagship Phones
The best iPhone (and best smartphone to some) on the market can be bought with an £81 reduction via Amazon.
The latest iteration of Google's flagship device is perfect for anyone obsessed with having a great smartphone camera.
The LG G7 benefits from a beautiful display coupled with great audio capabilities, making it a perfectly suitable phone for streaming content.
Amazon SIM-Free Deals – Mid-range Phones
Either the world's coming to an end or Amazon's going out of business because either way, having a massive £310 discount off the Mate 10 Pro makes this one of today's best SIM-Free deals.
In addition to dual SIM capabilities, an FHD+ display and a metal chassis, the P20 Lite has two rear-view cameras for taking detailed shots on the go.
Best Amazon Deals – What do I get with Amazon Prime?
The number of benefits from Amazon Prime membership nowadays is almost dizzying. It all started off with expedited delivery but has now expanded to much, much more.
Quick delivery is still very welcome, mind you. You can get unlimited one-day delivery across millions of items, and in certain areas you can even get same day delivery and 1 or 2-hour delivery through Prime, for absolutely nothing.
If you order a lot and are in a hurry, this alone can make Prime membership worthwhile. We’ve lost count the number of times we’ve had to rely on speedy delivery to get us out of a bind.
Then there’s Prime Video, which features streaming movies, like Paddington 2, and TV shows including plenty of Amazon Originals exclusives like The Tick, The Man in the High Castle and of course The Grand Tour. There’s something for everyone.
If you’re more of a reader than a watcher, there’s Prime Reading that gives you access to a rotating catalogue of eBooks, comics and magazines as part of your membership. You also get advanced access to editors’ picks each month. These are free books available early.
For music fans, there’s Amazon Prime Music, which has a catalogue of 2 million songs ad-free. This isn’t to be confused with Amazon Prime Music Unlimited, however, as this is a separate subscription service with 40 million songs. There’s a 4 months for £0.99 promotion if you fancy trying that out.
Twitch Prime gets you in-game loot every month and ad-free Twitch streaming on the popular gaming service.
Prime Early Access
You also get early access to Lightning Deals as a Prime member, giving you an all-important head start against other bargain hunters. Amazon Family gets you 20% off grocery essentials like nappies and baby food, so great value if you’re a new parent.
Unlimited photo storage
You also get unlimited free photo storage as part of your membership. Fantastic news if you’re running out of storage space on your phone or computer, and a great way to back up those all-important memories.
Prime exclusive Audible trial
If you’re a Prime member, you can also take out a free 90-day Audible trial. Audible is all about audio books and as part of your membership you get credit for one free audiobook every month. You also have access to free audio shows and unlimited listening to original, short audio programmes.
You also get 60% off selected audiobooks. Every audiobook you buy is yours to keep even if you stop your membership. You’re able to listen on a range of devices including mobile and desktop apps, and through your Kindle Fire, Amazon Echo or Fire TV.
Membership costs £7.99 a month once the 90-day trial is over.
You can also share your Amazon Prime account with a second adult as part of an Amazon Household. We don’t mean just giving your other half your Amazon account password either. They can have their own Amazon account but you share the benefits of your Amazon Prime account, including digital content and expedited delivery.
If you want to set up an Amazon Household, have a read of our guide.
Premier League and other sports (in the future)
Amazon announced it has acquired the rights to broadcast certain Premier League football games in 2019 exclusively for Prime Members. Expect Amazon to bolster its offerings even more in the future to add even more reasons to sign up to Prime.
Amazon Prime Student
If you’re fortunate to still be living the student life, you also get a host of Amazon Prime benefits with Prime Student. Not only do you get 50% off the cost of a Prime membership, you get extra discounts like 10% off textbooks, fashion and other sections of Amazon. You can see all of the Amazon Prime Student benefits and take out a free 6-month trial here.
Best Amazon Deals – How to know if it’s a good deal
Use a Chrome extension like Keepa or, if you’re not a Chrome user, a site like CamelCamelCamel. Both of these are Amazon price trackers that let you see the Amazon price history on products. That’s great if you want to see if a price has genuinely dropped and if you’re getting a genuinely good deal.
Of the two, Keepa is our favourite as you don’t even have to navigate away from the Amazon Product page. It’s embedded right there for you as you browse around Amazon, instantly letting you see if you’re getting a product for a low price. As prices tend to fluctuate, you’ll have to make a judgement call if now is the right time to snap one up.
If it’s not the lowest price it’s ever been, but it’s not been discounted for a long time, it could still be a good time to jump in. You might also actually need a product right now, so that will also help with the decision. It can be easy to dilly-dally on a decision, but at the end of the day, it’s a personal decision when to dive in.
Want more Trusted Reviews deals?
How about these:
- Black Friday 2018
- Best laptop deals
- Best Dyson deals
- Best Apple Watch deals
- Best PS4 deals
- Best Xbox One deals
- Best GoPro deals
We may earn a commission if you click a deal and buy an item. That’s why we want to make sure you’re well-informed and happy with your purchase, so that you’ll continue to rely on us for your buying advice needs.