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Panasonic Viera TX-L37G10 37in LCD TV Review

Author John Archer
Published 18th Mar 2009
Manufacturer Panasonic
Price £893.61 (Exc VAT)
as reviewed £1,049.99 (Inc VAT)
Latest Price Click here
Design Score 8 for Design
Features Score 8 for Features
Image Quality Score 8 for Image Quality
Sound Quality Score 7 for Sound Quality
Value Score 7 for Value
Overall Score 8 for Overall
Panasonic Viera TX-L37G10 37in LCD TV
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Although it perhaps sounds a bit daft given that it's a key selling point of the TV, turning the IFC/24p Film Mode off completely is worth experimenting with. For while the increase in judder you'll experience is considerable, especially during fast camera pans, the effect of the judder is arguably less distracting during high-octane action films or sports footage than the potential for processing artefacts if you put the IFC/24p Film mode on.

The bottom line with all this is that while no IFC/Film mode setting can deliver perfect pictures, the flexibility Panasonic provides with it means you can get good results for nearly all of the time.

Turning now to more general aspects of the picture, there are clear signs of improvement over the slightly disappointing efforts of the X10 model we've seen.

The most striking of these improvements, to my eyes, comes with the set's colour response. The picture is generally impressively bright, and this helps colours drive off the screen with plenty of dynamism. But crucially, as well as being brighter, colours are more inclined to enjoy natural, believable tones.

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There seems to be greater subtlety in the L37G10's colour blending too, presumably due at least in part to the screen's extra resolution. And this has a particularly happy effect on standard definition skin tones, which look even less waxy and patchy than they did on the 32X10. There's evidence here, too, of just how stable and refined the L37G10's Freesat receiver/decoder is.

The enhanced richness and tonal subtlety of the L37G10's colours has yet another positive impact, too. For it helps pictures look strikingly solid and three dimensional, especially - though not exclusively - when watching HD footage.

Of course, all the colour richness in the world won't achieve a truly solid-looking picture if not supported by a convincing black colour as a counterpoint for all the nice, bright, colourful stuff. So thankfully, the L37G10's black level response is respectable enough to help normal TV pictures look punchy and involving.

More good news comes from the consistency of the L37G10's backlight, which seems even across the whole screen rather than suffering the minor ‘pooling' problems witnessed on its cheaper 32X10 sibling.

Finally, in the plus column, HD pictures really do look very sharp, with the set effortlessly reproducing, for instance, the deliberate graininess of the opening black and white sequence of Casino Royale on Blu-ray.

 

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comment tim said on 22nd May 2009

Steven, this is not correct at all, the 1125 refers to the horizontal not the vertical. If you look at the specs for ALL Panasonic TVs it lists a greater number (possibly overscan?... more

comment Michael Kelly said on 27th June 2009

I'm back! I have had this set for 2 months now and it is absolutely astonishing! SD is very good. HD is unsurpassed. Plasma eat your heart out! There is NO set that can match ... more

comment ANNIE said on 10th July 2009

I have just bought a Humax HDR Freesat which as a hard drive I would now like to get a Panasonic TX-L37G10B TV. As this has built-in Freesat, would this interfere with the Humax? ... more

comment BarryG said on 10th January 2010

Just bought a TX-L37G10 37in for £699 with 5 year warranty. Excellent results all round, superb HD picture, sound is acceptable, easy Auto setup using existing Sky disk for F... more

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