Turning to audio, I should point out, as I did with the Xbox review, that the Sky HD receiver doesn't have the capacity to output the latest Dolby TrueHD or DTS-HD Master Audio HD audio formats. Which hands an instant advantage to the Blu-ray of Forgetting Sarah Marshall, with its DTS-HD Master Audio 5.1 transfer.
However, aside from one or two momentary lip-sync errors noted during the extensive time I spent watching Sky HD movies for this article, I'd say that there's really nothing to choose between the Dolby Digital tracks broadcast with the vast majority of recent Sky HD films, and the Dolby Digital tracks carried on Blu-ray discs or DVDs.
Although Sky's HD movie offering certainly doesn't come cheap, your money does at least get you a genuinely massive selection of HD movie content, delivered with often good and sometimes excellent picture and sound quality. The platform's variable bit-rate system does occasionally come a cropper, meaning that the HD picture quality isn't as consistent as we'd ideally like it to be. But when it's good, it's very good indeed.
The bottom line, really, is that no matter how much handing over loads of money to Rupert Murdoch each month might stick in your craw, there's simply no denying that for anyone wanting to get the best out of their lovely new HD TV or projector, having Sky HD is borderline essential.