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An issue for tablets and smartphones is that while they may be great browsing devices, most web pages aren’t made with 10in or smaller screens in mind. Content rarely looks as pretty as it should. And let’s be honest, most websites aren’t all that pretty at the best of times. Flipboard is an example of how to make web content feel right at home on the iPad or iPhone.
It reformats articles from RSS feeds, as well as updates from Twitter and Facebook, to act as a hub for all your daily content. Its remit is to make content look and feel more as though you’re reading it from a magazine, with pages that fill the screen and flip over with a neat animated transition. It’s an early step towards how digital content like this may end up, but it’s much better than diving into Safari for the most part.
The first time you fire up the app, it’ll be customised for the average American reader, with such feeds plugged-in as USA Today and Forbes, but with a tinker in the settings menu you can make it all your own. Adding RSS feeds, Twitter/Facebook profiles and even Flickr groups is a doodle. You can turn Flipboard into a pretty way to keep up with your friend’s photographic exploits if you like, or, more conventionally, a way to consume your daily news nourishment over breakfast.
A better way to get your daily news fix than web surfing, Flipboard is what using a tablet or smartphone to consume written content should feel like.