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Pure One Flow review

Andrew Williams




  • Recommended by TR

1 of 10

Pure One Flow 5
  • Pure One Flow 5
  • Pure One Flow 3
  • Pure One Flow 4
  • Pure One Flow 1
  • Pure One Flow 2
  • Pure One Flow
  • Pure One Flow 3
  • Pure One Flow 1
  • Pure One Flow 2
  • Pure One Flow


Our Score:



  • Decent sound
  • Great Value


  • Doesn't match Evoke Flow on looks

Key Features

  • FM/DAB and Internet Radio
  • 3.5mm auxiliary input
  • Soft-touch finish
  • Headphone jack
  • Optional battery pack
  • Manufacturer: Pure
  • Review Price: £86.99

Pure is the king of DAB in the UK, and its first internet radio, the Evoke Flow, was one of just a handful of devices to win a TrustedReviews 10 out of 10 at review. Now it has a brother, the One Flow, which packs DAB and FM tuners as well as internet radio.

Put them next to each other, though, and it's pretty clear that the One Flow is the ugly duckling of the pair. This is the core idea behind the dual Evoke and Flow streams of Pure's radio line-up. Evoke gives you class and sophistication while One is for buyers who would rather save a few quid than have a posh-looking set. The Evoke Flow's RRP is £149.99, and the One Flow comes in at just £99.99. Perhaps more important than its price competition with the Evoke, it also undercuts the Roberts 105 and Squeezebox Radio - two key connected rivals.Pure One Flow 5

It's a device of function over form, but offers a couple of aesthetic tweaks to detract from the otherwise utilitarian feel. The finish is matt black and has a soft touch feel. It's a cut above most uses of plain glossy black plastic, looking and feeling more upmarket. The Select and Volume dials are textured with concentric circles, again adding that smidge of class. Still, if aesthetics are a concern, you really should be checking out the Evoke range, not the One. This radio feels solid in its own obviously plastic-derived fashion, but the Evoke feels premium.

The right edge is where the devices connections live. There's a miniUSB to apply software updates, a 3.5mm headphone jack and a 3.5mm auxiliary input. The One Flow lacks an Ethernet port, but as Wi-Fi is built-in, we imagine only a tiny proportion of buyers - those obsessed with the efficacy of cables - would want one.Pure One Flow

On the back is a battery cover. Buy an E1 ChargePAK (sells for £30-35) and you can use the One Flow out and about for around 20 hours. This is where the additional DAB and FM tuners will really come in handy - there aren't too many Wi-Fi hotspots out in the countryside.

Pure One Flow 1

Up top is a telescopic aerial, around 80cm long when fully extended, which will pick up reception in all but the worst signal areas. You can't play MP3s and other audio files directly from the One Flow, though, so for those times when all signal fails, you'll need to invest in a jack cable in order to make use of that Aux input. There is provision for playing your music collection over Wi-Fi, but more on that later.

Switching between the tuners is all relayed through the very clear yellow-on-black OLED display, as all the nav buttons apart from Home, volume and Back are context-sensitive. This display can easily be set to switch off after a few seconds of idleness - a must-have feature if you're on the hunt for a bedside set.

Martin Daler

September 27, 2011, 1:24 pm

I can't put my finger on it, but something about the design has me itching to pop a slice of bread in it.


September 27, 2011, 1:49 pm

Hah excellent. Have a +1 from me.


September 28, 2011, 1:38 am

I think you're being a bit generous about the Internet Radio aspect of this - the crummy interface for Internet makes this a DAB/FM radio first and an Internet Radio second.

I also tried the compare feature on the site for the first time with this to compare it with the referenced Squeezebox Radio and the Roberts Stream 105 - you might want get someone to look at that - it wasn't exactly informative.


September 28, 2011, 3:47 am

Hi Epic, I make a point of saying that the internet radio nav isn't too hot, and that it's bettered by others on this front. I didn't want to do it down too harshly - it needn't be a deal-breaker with use of favourites.

Thanks for the feedback on the compare function. It's particularly tricky with devices like this, which aren't always so easy to assess with specs alone. Any feedback on exactly what you'd like this to tell you, on the audio device front, would be taken onboard and appreciated!


September 28, 2011, 11:22 pm

Not sure what the other comments are about. Pure is one of the few manufacturers who consistently get it right. I have now owned over 5 of their products and each one rocks.

It's almost like someone from Pure sat down and actually tried to use the prodcut before it was released !!!

Well done Pure - you can do no wrong in my book ......


October 1, 2011, 3:28 pm

Sorry, this is emperor's new clothes, another expensive DAB radio that eats so much power it has to be plugged in at all times, takes an age to turn on and tune, and if it doesn't break down you will feel relieved.

And this is one of the good designs. DAB is just a technological con we don't need to to fall for.


October 1, 2011, 3:44 pm

What rot. We even say in this very review that this radio will last 20 hours on its rechargeable battery. And i've yet to encounter a DAB that takes so long to turn on nor one that's failed.


September 17, 2012, 3:40 am

This radio is supposed to stream from an iPhone. Very difficult to get to work and when it does you can only play one song at a time. Cannot play a playlist or album but only individual songs. It also stops playing the moment the iPhone goes to sleep which in my case I have set to 1 minute. Overall streaming is useless. Don't buy this radio if you want to use this feature. I returned mine and got a refund.

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