Pure is a name that has been so strongly linked to DAB radio for so long that it's virtually impossible to research DAB radio sets without coming across the manufacturer. It has made radios for your kitchen, DAB-enabled systems for the lounge and portable units. The Pure 2500 is the latest in its pocket range. Is it worth buying?
Although home DAB units have decimated the humble FM radio (although many still feature an FM tuner), the same can't be said of pocket units. For a range of reasons, including power consumption and quality of experience, they've largely failed to catch on as standalone gadgets. Pure has kept the faith though, producing the sector's stand-out units.
Pure's handheld DAB range didn't start with the current Move range. The Move 2500 ancestors are instead the PocketDAB products, the 1500 and 1000, which have been around for more than half a decade, and the more recent PocketDAB 2000.
The Move 2500 attempts to update the boxy looks of its predecessor by - wait for it - imitating the iPod Classic. That paragon of cutting-edge design. The front is matt black, the back chrome, and there's a circular scroll wheel in the middle to act as the main controller. At 15mm thick, it doesn't feel particularly slim compared to today's smartphones. And as it's a surprisingly large, near-iPod-sized unit that'll spend a fair old while living in your pocket, that'ss a valid comparison.
It's a step up from the previous PocketDAB 2000 in aesthetic terms, but fails to capture the sleek and stylish vibe of the top media players from Sony, Apple and even Cowon. If we forget our obsession with all things new and shiny for a few seconds though, in actual use it's a highly successful design. The generously-curved back feels great in-hand and the circular scroll wheel fits under your thumb perfectly. Bliss.
It's a proper physical wheel too, not the immovable touch-sensitive interface you find in an iPod Classic, but it fits with Pure's wilfully behind-the-times style. The wheel doubles as a four-way navigational D-pad, taking you to the menu, tuning options, favourites and source selector. The button in the centre is, naturally, our select key.
The Pure Move 2500 is charged using a microUSB socket - good news for any owners of new-ish non-Apple smartphones - while the only other port on the device is the 3.5mm headphone jack. Its chrome back plate can easily be removed, revealing the 1000mAh battery. This provides up to 14 hours of playback. But what are those 14 hours like?