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Comments for Xbox 360 Classics Adds GTA IV, Midnight Club & BioShock

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jopey

12:26 AM on 12 October, 2009

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Bioshock and Midnight Club are double the price they are for the physical media versions and GTA4 is pretty much the same. Downloads have no overhead costs so they should be much cheaper. Also the physical versions can be sold on. I see no possible reason for buying these rip-off downloads.

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Gordon394

12:45 AM on 12 October, 2009

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@jopey - OR it is the simple option of 70 per cent off the original RRP price less than 18 months later.

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Ryan131

12:47 AM on 12 October, 2009

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@jopey

They ARE much cheaper... you did read the article, right?

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jopey

12:57 AM on 12 October, 2009

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When have you ever paid the RRP for anything Gordon? If digital distribution is going to take off then how can they keep to the recommended price as if it's realistic? They need to sell to the consumer what they charge for wholesale, anything else is dishonest. The digital version saves them masses of cash over even the wholesale costs.

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Gordon394

1:07 AM on 12 October, 2009

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@jopey - when things first come out we pay RRP all the time. Secondly, that's simplistic. Yes, digital distribution is cheaper but it still requires high end hosting and extreme bandwidth which doesn't come cheap on this scale.

Classics offers an alternative medium for purchase and a significant discount off the original RRP. I also enjoy not needing to use the discs of my favourite titles. I think this is a fair offer and will be popular with many, but - clearly - not all...

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jopey

2:41 AM on 12 October, 2009

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@Gordon I take it you would go to WHSmith and pay the £54.99 RRP they want for CODMW2, rather than the £44.99 it costs everywhere else? We never pay RRP for games, it's always at least 25-30% less.

Come on, you know very well the bandwidth costs are several orders of magnitude less than having to make, print, house and distribute plastic discs and their cases. It's a massive saving for them plus, as I said, they are cutting the second-hand market off at it's knees and taking all (and more by charging the RRP) of the retailers cut. They even charge way over market value for the privilegde of storing this expensive data on Microsoft approved HDD's.

I love my xbox and digital distribution is the way forward, but the consumer needs to demand some lower prices before things get even more out of hand. This model of a completely vertically integrated games industry is not a good thing at all; and it has just jumped up on us. The PSP GO is hopefully going to fail big time, I don't see why we shouldn't look at Microsoft differently when they do the same thing.

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Jones

8:58 AM on 12 October, 2009

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Jopey, just how much more do you actually think it costs per game to mass produce and sell physically?! I think you'll find it isn't all that much which in short, kind of nulifies a huge portion of your argument.

I do however, see downloading/streaming as the future as do, I suspect, the majority within the industry. As such, I would like to see them embrace things a little more pricewise but when have they ever been pro-active in this area?!

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darkspark88

9:01 AM on 12 October, 2009

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We pay the REP these days. Retailers Expected Price. Sony knows for instance despite the RRP, Sony with sell their console at launch with a significant discount. Just because it can. The only item I can ever say I've bought at RRP (being the bargain hunter I am) is the DS Lite. The damn things haven't dropped in price for aeons. Good for the resale value, but bad for the bargain hunter in us.

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LetsGo

9:48 AM on 12 October, 2009

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Jopey has a valid point.

When I read the article I thought it was for media version.

They really need to be selling it much cheaper.

most console owners sell the games on, buy second hand, and swap games amonst friends.

You could probably pick up a second hand copy for about the same price.

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drdark

1:56 PM on 12 October, 2009

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£14.99 is a perfectly acceptable price.

The current "bargain illusion" is an unfortunate result created by the stupidity of two sides:

A) The publishers like Activision who just hiked prices up to £55 which is ridiculous.

B) Supermarkets and a couple of other retailers discounting by almost 50%.

This has put people off buying games at release because, firstly, the price is way too high, and secondly, they want to wait and see if some supermarket will drop the price significantly. Ultimately this will have a very bad effect on the game developers, not publishers.

A recent example is Uncharted 2: all around the internet I'm seeing people reluctant to buy it for £34.99, which would have been a bargain price just 1 year ago, and considering it's probably the best PS3 game to date, if I owned the console, I'd get it for that price. However, now the general consensus seems to be "I think I'll wait".

So, to sum up:

Price=Fair

Consumers=Spoilt

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Dan

2:52 PM on 12 October, 2009

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Jopey / Letsgo

Pricing strategy would only include a price reduction if market share was threatened (either being lost, or not growing as quickly as targeted)

I would guess that the market share (of total game sales) being taken by Xbox live down loads and Classics is growing at a pretty healthy pace - so, whether its right or wrong, you are unlikely to see the price reduced any time soon. The costs of the respective distribution route will always be secondary to this.

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