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smc8788

2:51 PM on 30 April, 2009

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It's unfortunate that Sky seems all too happy to reel in new customers yet just forgets about those they already have.

It's also not surprising considering how much they're pushing it. I was in my local supermarket the other day which was were offering a free Sky+HD box when you buy an HDTV, saying that you'd be wasting your money by buying an HDTV but not having Sky HD to go with it, and they had a decidedly dubious demo on hand where SD and HD content were compared side-by-side on the same screen.

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Chocoa

5:30 PM on 30 April, 2009

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@smc8788

"a decidedly dubious demo on hand where SD and HD content were compared side-by-side"

- I have always maintained that Marketing is a art form.... LOL

Various sources suggest that many of the public have no true concept of 'HD' and simply believe that owning a capable set provides the output. So sadly, I suppose an over dramatic demonstration is inevitable to hook in the gullible.

But then I am a self confessed, still addicted, cynic!

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Gordon394

5:37 PM on 30 April, 2009

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@smc8788 - I can appreciate that. HD is something that's really hard to sell in a shop. Ultimately you don't know what to look for. I find the only real test is to sit down, what HD for about 10 minutes and let your eyes get accustomed then flip to see the same thing in SD. Ultimately the only way you'll manage that is if you know someone with Sky HD but trust me, once you do you'll see why it's a big deal.

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Alex.rar

6:08 PM on 30 April, 2009

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whats that in comparison to virgin media ???????????

how many subscribers do they have currently?

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Hugo

6:18 PM on 30 April, 2009

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IIRC Virgin Media has about about 3.5 million TV subscribers.

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ruthless

7:15 PM on 30 April, 2009

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Still a lot of money in my book.

In France they've got four terrestrial HD channels - why not here?

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Alex.rar

10:41 PM on 30 April, 2009

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wow 3.5 - Virgin isnt doing to well then!

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Pbryanw

11:07 PM on 30 April, 2009

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I wonder how many of those 3.5 million Virgin subscribers are on the premium V+ service? One thing's for certain, one million is a lot of HD subscribers.

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